[{"_1":2,"_3":-5,"_4":-5},"loaderData",{"_5":6,"_7":8},"actionData","errors","root",{"_137":-5,"_138":-5,"_139":140,"_141":142,"_143":144},"routes/clips.$id.$slug",{"_9":10,"_11":12},"clip",{"_13":14,"_15":16,"_17":-5,"_18":19,"_20":-5,"_21":22,"_23":24,"_25":26,"_27":28,"_29":30,"_31":32,"_33":34,"_35":36,"_37":38,"_39":40,"_41":-5,"_42":-5,"_43":-5,"_44":45,"_46":-5,"_47":48,"_49":50,"_51":-5},"canonicalUrl","https://howleaderslead.com/clips/1695/inject-urgency-into-your-preparation","id",1695,"title","Inject urgency into your preparation","subtitle","transcript","WEBVTT\n\n1\n00:00:00.000 --> 00:00:05.000\nin performing your best when the stakes are the highest,\n\n2\n00:00:05.000 --> 00:00:07.480\nyou know, really come down to your preparation\n\n3\n00:00:07.480 --> 00:00:08.640\non a year round basis.\n\n4\n00:00:08.640 --> 00:00:10.880\nAnd I said this to my teammates the other day,\n\n5\n00:00:10.880 --> 00:00:13.080\nthe competition's already started.\n\n6\n00:00:13.080 --> 00:00:14.600\nI know we don't have a game this week,\n\n7\n00:00:14.600 --> 00:00:17.400\nbut we're already competing.\n\n8\n00:00:17.400 --> 00:00:19.960\nAnd if you don't believe that you're competing,\n\n9\n00:00:19.960 --> 00:00:22.560\neven when there's no scoreboard, you're wrong.\n\n10\n00:00:22.560 --> 00:00:24.520\nAnd even in the off season, when I'm working out\n\n11\n00:00:24.520 --> 00:00:26.680\nand I got my helmet on and I got my shoulder pads\n\n12\n00:00:26.680 --> 00:00:28.120\nand it's middle of April.\n\n13\n00:00:28.120 --> 00:00:30.000\nAnd we don't play a game for five months.\n\n14\n00:00:30.000 --> 00:00:32.920\nIn my mind, I'm thinking, I'm beating the competition\n\n15\n00:00:32.920 --> 00:00:35.920\nright now because I know they're not doing what I'm doing.\n\n16\n00:00:35.920 --> 00:00:38.040\nAnd that gives me a lot of confidence in myself\n\n17\n00:00:38.040 --> 00:00:41.200\nto know that, again, my priorities are still being\n\n18\n00:00:41.200 --> 00:00:43.760\nthe best I could be for in this year, you know,\n\n19\n00:00:43.760 --> 00:00:46.080\nfor the Bucks because that's what they're counting on for me\n\n20\n00:00:46.080 --> 00:00:47.880\nand that's what I'm counting on for my teammates.\n","pretty_transcript","start_time",1340800,"end_time",1387639,"keywords","Preparation, urgency, competition, competitor, priorities, confidence, team, teamwork, sports, football, NFL, athlete, GOAT","slug","inject-urgency-into-your-preparation","origin","cms","mux_playback_id","00vhuMAtk95diXEfgrQU4q6za6uIu8RLZZnyyI3ub4Es","mux_asset_id","00yQ4Wq62dGxYeV3P1zZAyYFSaG6ANZRskutsahRh00Lo","leader_id",87,"episode_id",278,"updated_at","2025-03-07T15:43:28.000000Z","meta_title","meta_description","og_image_media_id","web_url","https://www.howleaderslead.com/clips/1695/inject-urgency-into-your-preparation","og_image_url","leader",{"_13":36,"_101":102,"_103":104,"_105":106,"_25":107,"_108":109,"_62":110,"_59":110,"_111":112,"_69":113,"_39":114,"_115":-5,"_41":-5,"_42":-5,"_43":-5,"_116":117,"_89":118,"_44":119,"_120":121,"_122":123,"_46":-5,"_124":125,"_126":127,"_93":128,"_51":-5},"episode",{"_13":38,"_15":52,"_27":53,"_17":54,"_55":56,"_18":57,"_20":58,"_59":60,"_61":-5,"_62":60,"_63":-5,"_64":65,"_66":67,"_68":-5,"_69":-5,"_70":71,"_72":73,"_74":-5,"_35":36,"_39":75,"_41":-5,"_42":-5,"_43":-5,"_76":77,"_78":79,"_80":81,"_82":83,"_84":-5,"_85":-5,"_86":87,"_88":-5,"_89":-5,"_46":-5,"_90":91,"_92":-5,"_93":-5,"_51":-5},"og_image_media","Part 1: Back Up Your Goals with Disciplined Action","part-1-back-up-your-goals-with-disciplined-action","Learn how to focus your work so it lines up with what you want. Get inspired by Tom’s elite mentality and preparation. Plus, hear a few of his incredible (and incredibly revealing) stories from both on and off the field.","summary","

Today’s guest is Tom Brady, the quarterback of the Tampa Bay Buccaneers.

And if you know anything about Tom Brady, you know he’s incredibly disciplined.

His nutrition, his fitness, his training, his prep, his mindset – the guy has an elite level of dedication to being his best.

And that hard work is a huge reason why he is the greatest of all time, the GOAT!

But here’s what a lot of people miss. And I want to make sure you don’t miss it. What we’re really seeing when we see Tom Brady’s hard work is someone who has said: I am willing to back up my goals with disciplined actions.

In the NFL and in business, everybody wants to win. But not everybody is willing to work hard in order to win. Tom is. His actions prove just how committed he is. He walks the walk, day in and day out, both off the field and on it.

It sets him apart as a leader.

And it’s the big takeaway for you today: as a leader, do you back up your goals with disciplined action?

You’ll also learn:

What you can do to change or capitalize on momentum
How you establish yourself as a leader in a new environment
Why Tom performs at a high level in tough situations (you may not like the answer, but it’s so good!)
Tom’s #1 piece of advice for when you don’t feel 100% confident in a situation
All the details of Tiger Wood’s mind-blowing warm-up shots before their charity golf match

Take your learning further. Get proven leadership advice from these (free!) resources:

The How Leaders Lead App: A vast library of 90-second leadership lessons to stay sharp on the go

Daily Insight Emails: One small (but powerful!) leadership principle to focus on each day

Whichever you choose, you can be sure you’ll get the trusted leadership advice you need to advance your career, develop your team, and grow your business.

","WEBVTT\n\n1\n00:00:00.000 --> 00:00:05.000\nHello, everybody.\n\n2\n00:00:05.000 --> 00:00:08.280\nWelcome to Howl Leaders Lead, where every week you get to listen in while I\n\n3\n00:00:08.280 --> 00:00:08.720\ninterview\n\n4\n00:00:08.720 --> 00:00:11.120\nsome of the very best leaders in the world.\n\n5\n00:00:11.120 --> 00:00:14.580\nI break down the key learning so that by the end of the episode, you'll have\n\n6\n00:00:14.580 --> 00:00:15.180\nsomething\n\n7\n00:00:15.180 --> 00:00:19.080\nsimple you can apply as you develop into a better leader.\n\n8\n00:00:19.080 --> 00:00:21.800\nThat's what this podcast is all about.\n\n9\n00:00:21.800 --> 00:00:27.520\nAnd today's guest is Tom Brady, the quarterback of the Tampa Bay Buccaneers.\n\n10\n00:00:27.520 --> 00:00:32.180\nHe's one of my favorite leaders, and if you know anything about Tom Brady, you\n\n11\n00:00:32.180 --> 00:00:32.680\nknow he's\n\n12\n00:00:32.680 --> 00:00:34.960\nincredibly disciplined.\n\n13\n00:00:34.960 --> 00:00:41.460\nI mean, his nutrition, his fitness, his training, his prep, his mindset, the\n\n14\n00:00:41.460 --> 00:00:43.040\nguy is just relentless\n\n15\n00:00:43.040 --> 00:00:44.640\nabout it all.\n\n16\n00:00:44.640 --> 00:00:50.490\nAnd that hard work is a huge reason why he's the greatest of all time, the goat\n\n17\n00:00:50.490 --> 00:00:50.680\n.\n\n18\n00:00:50.680 --> 00:00:52.840\nBut here's what a lot of people miss.\n\n19\n00:00:52.840 --> 00:00:55.840\nAnd I want to make sure that you don't miss it.\n\n20\n00:00:55.840 --> 00:01:00.470\nWhat we're really seeing when we see Tom's work ethic is someone who has said,\n\n21\n00:01:00.470 --> 00:01:00.760\n\"I am\n\n22\n00:01:00.760 --> 00:01:05.080\nwilling to back up my goals with disciplined actions.\"\n\n23\n00:01:05.080 --> 00:01:08.720\nIn the NFL and in business, everybody wants to win.\n\n24\n00:01:08.720 --> 00:01:14.800\nI mean, the right, but not everybody is willing to work hard in order to win.\n\n25\n00:01:14.800 --> 00:01:16.000\nBut Tom is.\n\n26\n00:01:16.000 --> 00:01:18.760\nHis actions prove just how committed he is.\n\n27\n00:01:18.760 --> 00:01:23.920\nHe walks the talk day in and day out, off the field and on the field.\n\n28\n00:01:23.920 --> 00:01:29.160\nIt sets him apart as a leader, and it's the big takeaway for you today.\n\n29\n00:01:29.160 --> 00:01:33.440\nAs a leader, do you back up your goals with disciplined action?\n\n30\n00:01:33.440 --> 00:01:40.680\nSo here's my conversation with my good friend, and soon to be yours, Tom Brady.\n\n31\n00:01:40.680 --> 00:01:47.080\nWell, everyone has their own style and their own way of leading.\n\n32\n00:01:47.080 --> 00:01:52.700\nAnd today's guest, Tom Brady, the greatest NFL quarterback of all time, the\n\n33\n00:01:52.700 --> 00:01:53.120\ngoat, is\n\n34\n00:01:53.120 --> 00:01:58.000\ndefinitely the best leader that I have ever talked to in my life.\n\n35\n00:01:58.000 --> 00:02:00.720\nAnd he's a leader who leads by example.\n\n36\n00:02:00.720 --> 00:02:04.510\nTom, thanks so much for being such a good friend, and thanks so much for taking\n\n37\n00:02:04.510 --> 00:02:04.800\nthe\n\n38\n00:02:04.800 --> 00:02:06.680\ntime to have this conversation.\n\n39\n00:02:06.680 --> 00:02:08.320\nI appreciate you having me.\n\n40\n00:02:08.320 --> 00:02:13.680\nI'm a little bit flattered and obviously humbled by the greatest leader you've\n\n41\n00:02:13.680 --> 00:02:14.280\never met, because\n\n42\n00:02:14.280 --> 00:02:17.200\nyou've met a hell of a lot of great people, a lot of them that I know very well\n\n43\n00:02:17.200 --> 00:02:17.520\n.\n\n44\n00:02:17.520 --> 00:02:21.720\nSo I'll settle for pretty good and still working to become better.\n\n45\n00:02:21.720 --> 00:02:23.200\nSo that's kind of how I see it.\n\n46\n00:02:23.200 --> 00:02:27.750\nYou know, before we get into this, you met two very special people about, I\n\n47\n00:02:27.750 --> 00:02:28.120\nthink it\n\n48\n00:02:28.120 --> 00:02:32.110\nwas two years ago, and they're in my office right now listening to this podcast\n\n49\n00:02:32.110 --> 00:02:32.760\n, my grand\n\n50\n00:02:32.760 --> 00:02:39.720\ndaughters, Audrey, go over here real quick and Claire, say hello to Mr. Brady.\n\n51\n00:02:39.720 --> 00:02:44.040\nHi girls, nice to see you.\n\n52\n00:02:44.040 --> 00:02:46.160\nThey're still telling everybody they know Tom Brady.\n\n53\n00:02:46.160 --> 00:02:47.160\nThat's great.\n\n54\n00:02:47.160 --> 00:02:48.160\nYou know, how are you?\n\n55\n00:02:48.160 --> 00:02:52.790\nTom, you know, I'm going to leave all the sports questions to ESPN, and I want\n\n56\n00:02:52.790 --> 00:02:53.320\nto hone\n\n57\n00:02:53.320 --> 00:02:57.130\nin on what I know is one of our favorite subjects, and that's basically\n\n58\n00:02:57.130 --> 00:02:58.040\nleadership.\n\n59\n00:02:58.040 --> 00:03:02.060\nAnd, you know, everyone in the world knows you're a Tampa Bay Buccaneers now,\n\n60\n00:03:02.060 --> 00:03:02.480\nand how\n\n61\n00:03:02.480 --> 00:03:07.160\nhave you gone about establishing yourself as the leader on the team?\n\n62\n00:03:07.160 --> 00:03:11.760\nYeah, it's always, you know, it's first time I've transitioned into a new place\n\n63\n00:03:11.760 --> 00:03:13.120\nin my career,\n\n64\n00:03:13.120 --> 00:03:15.040\nand obviously into a new locker room.\n\n65\n00:03:15.040 --> 00:03:20.780\nAnd if there's one thing about playing in the quarterback position, in my view,\n\n66\n00:03:20.780 --> 00:03:21.440\nthere's\n\n67\n00:03:21.440 --> 00:03:22.440\na few things.\n\n68\n00:03:22.440 --> 00:03:23.600\nCan you think?\n\n69\n00:03:23.600 --> 00:03:25.200\nCan you throw?\n\n70\n00:03:25.200 --> 00:03:27.600\nAnd can you lead?\n\n71\n00:03:27.600 --> 00:03:30.520\nAnd I think leading is probably number one in it.\n\n72\n00:03:30.520 --> 00:03:33.200\nThen it goes, how do you do that?\n\n73\n00:03:33.200 --> 00:03:38.520\nBecause in the end, you know, you call a play in the huddle, you have command.\n\n74\n00:03:38.520 --> 00:03:39.520\nEveryone's looking at you.\n\n75\n00:03:39.520 --> 00:03:44.680\nYou have always have the opportunity to communicate with the other guys.\n\n76\n00:03:44.680 --> 00:03:47.840\nAnd that's a lot of responsibility.\n\n77\n00:03:47.840 --> 00:03:53.000\nAnd the more responsibility I have, that's kind of the way I like it.\n\n78\n00:03:53.000 --> 00:03:57.360\nBecause I'm able to discuss with the guys, whether it's in a meeting room or in\n\n79\n00:03:57.360 --> 00:03:58.000\na locker\n\n80\n00:03:58.000 --> 00:04:03.080\nroom, I'm able to lead on the field verbally, non-verbally.\n\n81\n00:04:03.080 --> 00:04:07.080\nAnd really, I'm trying to make sure we're all on the same page, always going in\n\n82\n00:04:07.080 --> 00:04:07.600\nthe right\n\n83\n00:04:07.600 --> 00:04:08.600\ndirection.\n\n84\n00:04:08.600 --> 00:04:09.600\nAnd that's how things work the best.\n\n85\n00:04:09.600 --> 00:04:10.600\nIt's a choreography.\n\n86\n00:04:10.600 --> 00:04:12.280\nIt's an orchestra.\n\n87\n00:04:12.280 --> 00:04:16.270\nBut it may look like we're just throwing a ball around, but there's a lot of\n\n88\n00:04:16.270 --> 00:04:17.200\nmoving parts.\n\n89\n00:04:17.200 --> 00:04:19.640\nAnd there's a lot of communication involved in that.\n\n90\n00:04:19.640 --> 00:04:22.800\nYou know, I always think that leaders are the best orchestra conductors.\n\n91\n00:04:22.800 --> 00:04:24.840\nIt's interesting to hear you talk about that.\n\n92\n00:04:24.840 --> 00:04:26.640\nYou got to get everybody in rhythm, right?\n\n93\n00:04:26.640 --> 00:04:28.520\nYeah, and everybody's got a different skill set.\n\n94\n00:04:28.520 --> 00:04:30.320\nAnd everyone's job is a little bit different.\n\n95\n00:04:30.320 --> 00:04:33.400\nSo nobody can throw the football in me.\n\n96\n00:04:33.400 --> 00:04:36.200\nBut I rely on everybody else to do their job.\n\n97\n00:04:36.200 --> 00:04:39.640\nAnd the worst thing to do is try to do everyone else's job.\n\n98\n00:04:39.640 --> 00:04:41.720\nBecause then you don't do your job.\n\n99\n00:04:41.720 --> 00:04:43.880\nAnd it's hard enough to do your job and do it well.\n\n100\n00:04:43.880 --> 00:04:48.210\nYou really need to get everyone else on the same page with the right type of\n\n101\n00:04:48.210 --> 00:04:49.000\ndirection.\n\n102\n00:04:49.000 --> 00:04:52.120\nBecause if you give them the wrong direction, that's a problem.\n\n103\n00:04:52.120 --> 00:04:55.080\nIf you give them no direction, that's another problem.\n\n104\n00:04:55.080 --> 00:04:56.880\nHopefully, you can give them the right direction.\n\n105\n00:04:56.880 --> 00:05:00.940\nI think I really, what's allowed me to do that is a lot of years of experience\n\n106\n00:05:00.940 --> 00:05:01.240\nand a\n\n107\n00:05:01.240 --> 00:05:05.440\nlot of years in this position and learning and growing over the years and\n\n108\n00:05:05.440 --> 00:05:06.160\ntrying to now\n\n109\n00:05:06.160 --> 00:05:11.550\ngo into a new environment with 20 years of knowledge, a little bit of wisdom\n\n110\n00:05:11.550 --> 00:05:11.960\nand trying\n\n111\n00:05:11.960 --> 00:05:17.000\nto go in there and give guys exactly what I think they need to be successful\n\n112\n00:05:17.000 --> 00:05:17.560\nbased on\n\n113\n00:05:17.560 --> 00:05:19.200\nall my years of experience.\n\n114\n00:05:19.200 --> 00:05:22.480\nYou know, it's interesting you say that when a leader goes into a new company\n\n115\n00:05:22.480 --> 00:05:23.080\nor you change\n\n116\n00:05:23.080 --> 00:05:27.980\njobs, you know, it always represents a chance to basically have a fresh start\n\n117\n00:05:27.980 --> 00:05:29.000\nand maybe do\n\n118\n00:05:29.000 --> 00:05:30.440\nsome things differently.\n\n119\n00:05:30.440 --> 00:05:34.950\nIs there anything you're doing differently coming into this new role than maybe\n\n120\n00:05:34.950 --> 00:05:35.280\nwhat\n\n121\n00:05:35.280 --> 00:05:38.480\nyou were doing before based on past learnings?\n\n122\n00:05:38.480 --> 00:05:43.080\nI think for me, it's probably efficiency.\n\n123\n00:05:43.080 --> 00:05:46.970\nSo I'm pretty much know what works and what doesn't work, whether that's a\n\n124\n00:05:46.970 --> 00:05:48.840\nphysical trait,\n\n125\n00:05:48.840 --> 00:05:54.120\nwhether that's a way of learning something, what's sustainable and what's not\n\n126\n00:05:54.120 --> 00:05:54.760\nover the\n\n127\n00:05:54.760 --> 00:05:58.280\ncourse of a season.\n\n128\n00:05:58.280 --> 00:06:02.680\nIt's one thing to do well for one week, but you really need to do well for six\n\n129\n00:06:02.680 --> 00:06:02.920\nmonths.\n\n130\n00:06:02.920 --> 00:06:07.370\nAnd how do you keep up that focus, that discipline, that determination over a\n\n131\n00:06:07.370 --> 00:06:08.200\nlong period of\n\n132\n00:06:08.200 --> 00:06:09.200\ntime?\n\n133\n00:06:09.200 --> 00:06:10.360\nAnd I competed with so many different athletes.\n\n134\n00:06:10.360 --> 00:06:13.680\nI've competed against so many different athletes.\n\n135\n00:06:13.680 --> 00:06:18.730\nI have a pretty good idea of knowing what it takes and what in the end is\n\n136\n00:06:18.730 --> 00:06:19.800\nsustainable\n\n137\n00:06:19.800 --> 00:06:20.800\nand good.\n\n138\n00:06:20.800 --> 00:06:24.820\nAnd then sometimes you can be good, but it's a little bit lucky and that's okay\n\n139\n00:06:24.820 --> 00:06:25.400\ntoo.\n\n140\n00:06:25.400 --> 00:06:28.800\nBut the and you're going to need luck certainly in pro football you do.\n\n141\n00:06:28.800 --> 00:06:30.800\nI'm sure in any business you need some luck too.\n\n142\n00:06:30.800 --> 00:06:33.960\nBut I think the best thing you do is stack the odds in your favor as much as\n\n143\n00:06:33.960 --> 00:06:34.800\npossible.\n\n144\n00:06:34.800 --> 00:06:40.320\nAnd if you have a really good process, there's degrees of positive results that\n\n145\n00:06:40.320 --> 00:06:41.000\ncan add on\n\n146\n00:06:41.000 --> 00:06:42.000\ntop of one another.\n\n147\n00:06:42.000 --> 00:06:44.850\nAnd that's where you really see a great benefit over the course of a long\n\n148\n00:06:44.850 --> 00:06:45.200\nseason.\n\n149\n00:06:45.200 --> 00:06:49.100\nIt reminds me that old saying the harder I work, the luckier I get, you know,\n\n150\n00:06:49.100 --> 00:06:49.600\nwhich is\n\n151\n00:06:49.600 --> 00:06:50.600\ntrue.\n\n152\n00:06:50.600 --> 00:06:54.950\nAnd what's been the biggest challenge for you, Thomas, you come in as the new\n\n153\n00:06:54.950 --> 00:06:55.920\nguy on the block?\n\n154\n00:06:55.920 --> 00:07:00.240\nWell, I think that I physically, you know, I'm a little bit older now.\n\n155\n00:07:00.240 --> 00:07:03.110\nI'm not calling myself old because I still feel like I'm in the second quarter\n\n156\n00:07:03.110 --> 00:07:04.680\nof my life\n\n157\n00:07:04.680 --> 00:07:05.680\nor football years.\n\n158\n00:07:05.680 --> 00:07:07.480\nI'm definitely old.\n\n159\n00:07:07.480 --> 00:07:11.980\nBut I'd say mentally it's been more I kind of knew it was going to be a\n\n160\n00:07:11.980 --> 00:07:13.400\nchallenge because\n\n161\n00:07:13.400 --> 00:07:18.100\nI had known one way for so long, one way of doing things, one way of calling\n\n162\n00:07:18.100 --> 00:07:18.840\nthings.\n\n163\n00:07:18.840 --> 00:07:20.760\nI didn't study my playbook for 19 years.\n\n164\n00:07:20.760 --> 00:07:21.760\nI knew my playbook.\n\n165\n00:07:21.760 --> 00:07:25.280\nI was a part of every single discussion of why things were called the way they\n\n166\n00:07:25.280 --> 00:07:25.560\nwere\n\n167\n00:07:25.560 --> 00:07:27.160\nand why we did things the way we did.\n\n168\n00:07:27.160 --> 00:07:31.650\nAnd then you go to a new place like I am now and I'm just trying to learn the\n\n169\n00:07:31.650 --> 00:07:32.640\nway that\n\n170\n00:07:32.640 --> 00:07:34.600\nthe guys on the team knew from last year.\n\n171\n00:07:34.600 --> 00:07:36.920\nAnd part of that is just a challenge for me.\n\n172\n00:07:36.920 --> 00:07:38.960\nIt's very much, I would say, like, learn a new language.\n\n173\n00:07:38.960 --> 00:07:40.640\nYou speak English your whole life.\n\n174\n00:07:40.640 --> 00:07:43.040\nAnd then all of a sudden you learn Spanish and you go, wait a minute.\n\n175\n00:07:43.040 --> 00:07:46.320\nI've never, you know, kind of done anything like this.\n\n176\n00:07:46.320 --> 00:07:48.800\nBut you know, you just got to work hard and you got to put the time of energy.\n\n177\n00:07:48.800 --> 00:07:51.730\nAnd it's certainly not impossible, but it is a challenge and you want to be\n\n178\n00:07:51.730 --> 00:07:52.520\nable to speak.\n\n179\n00:07:52.520 --> 00:07:54.680\nYou know, it's one thing to know Spanish in a classroom.\n\n180\n00:07:54.680 --> 00:07:58.570\nIt's another thing to be down in the Spanish-speaking country and trying to be\n\n181\n00:07:58.570 --> 00:07:59.120\nfluent\n\n182\n00:07:59.120 --> 00:08:01.120\nand, you know, perform at a high level.\n\n183\n00:08:01.120 --> 00:08:04.600\nSo I'm trying to get to that point and in the midst kind of the last\n\n184\n00:08:04.600 --> 00:08:05.360\nchallenging six\n\n185\n00:08:05.360 --> 00:08:10.470\nmonths for all of us, we had no practices, limited communication and, you know,\n\n186\n00:08:10.470 --> 00:08:10.800\nthe learning\n\n187\n00:08:10.800 --> 00:08:12.880\nis really trying to be accelerated now.\n\n188\n00:08:12.880 --> 00:08:16.400\nYou left the paths after being there for 20 years.\n\n189\n00:08:16.400 --> 00:08:22.410\nWhat signal should a leader look for that should say, hey, maybe it's time to\n\n190\n00:08:22.410 --> 00:08:23.200\nmake a\n\n191\n00:08:23.200 --> 00:08:24.200\nchange?\n\n192\n00:08:24.200 --> 00:08:26.720\nAnd in my time with the Patriots, there's nothing.\n\n193\n00:08:26.720 --> 00:08:28.160\nYou know, it was 20 great years.\n\n194\n00:08:28.160 --> 00:08:32.140\nYou know, my situation, I had a, you know, my contract was up and it was the\n\n195\n00:08:32.140 --> 00:08:32.720\nfirst time\n\n196\n00:08:32.720 --> 00:08:38.320\nthat I had an opportunity to choose my own what I was looking for.\n\n197\n00:08:38.320 --> 00:08:42.180\nAnd you know, it's tough decision to leave a place you're so familiar with,\n\n198\n00:08:42.180 --> 00:08:42.880\nespecially\n\n199\n00:08:42.880 --> 00:08:46.520\na place you've had so much success with.\n\n200\n00:08:46.520 --> 00:08:50.080\nBut it just became a personal choice that I had to make.\n\n201\n00:08:50.080 --> 00:08:55.630\nAnd you know, I leave behind, I left, I think, on a great terms on a great note\n\n202\n00:08:55.630 --> 00:08:56.480\nwith great\n\n203\n00:08:56.480 --> 00:09:01.200\nappreciation for everything that New England had taught me.\n\n204\n00:09:01.200 --> 00:09:06.550\nAnd I had grown from a 22 year old, 23 year old kid into, you know, really a 43\n\n205\n00:09:06.550 --> 00:09:06.960\nyear old\n\n206\n00:09:06.960 --> 00:09:10.120\nman that is now trying to go somewhere else.\n\n207\n00:09:10.120 --> 00:09:15.080\nI still have things I want to achieve and accomplish in the sport.\n\n208\n00:09:15.080 --> 00:09:18.320\nAnd I felt like Tampa gave me the best opportunity to do that.\n\n209\n00:09:18.320 --> 00:09:20.520\nThat's why I chose Tampa.\n\n210\n00:09:20.520 --> 00:09:21.680\nYeah, great, great.\n\n211\n00:09:21.680 --> 00:09:25.900\nYou know, a lot of leaders, when they make the move, they bring in someone,\n\n212\n00:09:25.900 --> 00:09:26.520\nthey know\n\n213\n00:09:26.520 --> 00:09:28.320\nthat they could really count on.\n\n214\n00:09:28.320 --> 00:09:33.870\nAnd what kind of influence did you put on having Rob Gronkowski join you, you\n\n215\n00:09:33.870 --> 00:09:34.360\nin the\n\n216\n00:09:34.360 --> 00:09:35.360\nbox?\n\n217\n00:09:35.360 --> 00:09:39.670\nAnd how's the field to have a familiar face like like his in the, in the huddle\n\n218\n00:09:39.670 --> 00:09:39.720\n?\n\n219\n00:09:39.720 --> 00:09:43.150\nYou know, first of all, to see him back on the football field, I think every,\n\n220\n00:09:43.150 --> 00:09:43.640\nnot just\n\n221\n00:09:43.640 --> 00:09:45.600\nme, but every fan's going to love that.\n\n222\n00:09:45.600 --> 00:09:46.600\nAbsolutely.\n\n223\n00:09:46.600 --> 00:09:50.320\nBecause the greatest tight end to ever play the game.\n\n224\n00:09:50.320 --> 00:09:54.160\nAnd you know, for him not to be out there last year, I mean, I think he's so\n\n225\n00:09:54.160 --> 00:09:54.760\ngreat.\n\n226\n00:09:54.760 --> 00:09:57.720\nI love seeing people who are great at things do what they love to do.\n\n227\n00:09:57.720 --> 00:10:02.940\nSo to have him come out of retirement and then for him to want to come play in\n\n228\n00:10:02.940 --> 00:10:03.440\nTampa\n\n229\n00:10:03.440 --> 00:10:08.440\nand for Tampa to want him to play for us, it all worked out.\n\n230\n00:10:08.440 --> 00:10:10.520\nAnd it was a very unique situation.\n\n231\n00:10:10.520 --> 00:10:16.090\nAnd for me, I think that the best part is I have a lot of reps already in with\n\n232\n00:10:16.090 --> 00:10:17.040\nRob, you\n\n233\n00:10:17.040 --> 00:10:19.520\nknow, we've already seen so many different things together.\n\n234\n00:10:19.520 --> 00:10:21.680\nWe sat in the same meeting room for so many years.\n\n235\n00:10:21.680 --> 00:10:23.200\nHe knows what I'm looking for.\n\n236\n00:10:23.200 --> 00:10:24.760\nI know what I'm looking for in him.\n\n237\n00:10:24.760 --> 00:10:26.800\nSo again, you don't have to make up any ground.\n\n238\n00:10:26.800 --> 00:10:27.960\nI think there's a lot.\n\n239\n00:10:27.960 --> 00:10:31.380\nThere's so many talented players on this team, but in the end, we haven't had\n\n240\n00:10:31.380 --> 00:10:32.280\nthe experience\n\n241\n00:10:32.280 --> 00:10:33.800\ntogether.\n\n242\n00:10:33.800 --> 00:10:36.800\nAnd if I don't do a good job in the rest of the guys don't do a good job, it's\n\n243\n00:10:36.800 --> 00:10:37.040\nnot\n\n244\n00:10:37.040 --> 00:10:38.040\ngoing to matter.\n\n245\n00:10:38.040 --> 00:10:40.920\nBut they do a good job and I don't, you know, we're going to have a problem.\n\n246\n00:10:40.920 --> 00:10:43.720\nSo the reality is we all have to do a good job.\n\n247\n00:10:43.720 --> 00:10:45.720\nAnd that's going to be a lot of practice.\n\n248\n00:10:45.720 --> 00:10:47.240\nWe have a lot of meetings.\n\n249\n00:10:47.240 --> 00:10:51.690\nIt's just time, energy, effort doing the right things and repeating the good\n\n250\n00:10:51.690 --> 00:10:52.200\nhabits\n\n251\n00:10:52.200 --> 00:10:57.050\ndaily that are going to lead us to have a successful season because yes, or a\n\n252\n00:10:57.050 --> 00:10:57.700\ndegrees\n\n253\n00:10:57.700 --> 00:10:58.700\nof luck.\n\n254\n00:10:58.700 --> 00:11:02.910\nBut like I said, you need to do just like in the family, just like in the\n\n255\n00:11:02.910 --> 00:11:03.800\nbusiness, sports\n\n256\n00:11:03.800 --> 00:11:04.800\nare the same thing.\n\n257\n00:11:04.800 --> 00:11:05.800\nYou don't have to be perfect.\n\n258\n00:11:05.800 --> 00:11:08.640\nBut it has to be a lot more good than bad.\n\n259\n00:11:08.640 --> 00:11:11.050\nAnd you have to work every day at trying to be a little bit better and a little\n\n260\n00:11:11.050 --> 00:11:11.600\nbit better.\n\n261\n00:11:11.600 --> 00:11:16.480\nAnd that really comes from having very clear, very current communication.\n\n262\n00:11:16.480 --> 00:11:18.400\nYou know, this is the issue.\n\n263\n00:11:18.400 --> 00:11:19.880\nThis is what we face.\n\n264\n00:11:19.880 --> 00:11:21.320\nThis is not personal.\n\n265\n00:11:21.320 --> 00:11:25.240\nThis is, I love you as a guy, but we need to improve this as a football player.\n\n266\n00:11:25.240 --> 00:11:26.760\nAnd it's going to be a lot of that.\n\n267\n00:11:26.760 --> 00:11:29.360\nAnd we've got a lot of ground to make up because again, we didn't really have\n\n268\n00:11:29.360 --> 00:11:30.360\nmuch to do.\n\n269\n00:11:30.360 --> 00:11:31.920\nNo practice the last four months.\n\n270\n00:11:31.920 --> 00:11:32.920\nRight.\n\n271\n00:11:32.920 --> 00:11:34.920\nHow much pressure do you feel, Tom?\n\n272\n00:11:34.920 --> 00:11:38.960\nYou know, as you come in, the superstar, you know, supposed to come in, take\n\n273\n00:11:38.960 --> 00:11:39.480\nthe team\n\n274\n00:11:39.480 --> 00:11:41.800\nto the promised land.\n\n275\n00:11:41.800 --> 00:11:44.200\nHow much pressure do you feel personally?\n\n276\n00:11:44.200 --> 00:11:46.280\nAnd how do you handle that kind of stuff?\n\n277\n00:11:46.280 --> 00:11:48.560\nYou know, I think I'm pretty used to it.\n\n278\n00:11:48.560 --> 00:11:51.400\nIt's a really great question because you do feel it.\n\n279\n00:11:51.400 --> 00:11:55.560\nThere's two different ways that say you feel the expectation that you I want to\n\n280\n00:11:55.560 --> 00:11:55.640\nbe the\n\n281\n00:11:55.640 --> 00:11:59.480\nTom Brady that these guys have seen.\n\n282\n00:11:59.480 --> 00:12:04.490\nAnd in order to do that, I need to feel like I'm 100% confident in who I'm\n\n283\n00:12:04.490 --> 00:12:05.640\nplaying with,\n\n284\n00:12:05.640 --> 00:12:09.000\nwhat I'm doing because I want the same thing as them.\n\n285\n00:12:09.000 --> 00:12:13.760\nAnd the expectations are very high based on past results for both of us.\n\n286\n00:12:13.760 --> 00:12:16.280\nAnd I've around some very successful coaches.\n\n287\n00:12:16.280 --> 00:12:21.800\nI've had, like I said, very successful players, guys have been there, pro bowl.\n\n288\n00:12:21.800 --> 00:12:25.500\nAnd now we have to figure out how to come together in a short period of time\n\n289\n00:12:25.500 --> 00:12:26.040\nand make\n\n290\n00:12:26.040 --> 00:12:30.640\nit happen, develop trust to develop dependability and consistency.\n\n291\n00:12:30.640 --> 00:12:32.920\nAnd there's really no days off.\n\n292\n00:12:32.920 --> 00:12:40.110\nSo I think the pressure is just every moment that goes by, you feel like you\n\n293\n00:12:40.110 --> 00:12:40.520\nshould be\n\n294\n00:12:40.520 --> 00:12:42.280\ngaining ground.\n\n295\n00:12:42.280 --> 00:12:48.830\nAnd I think today is in our first real day off, I did some work this morning\n\n296\n00:12:48.830 --> 00:12:49.840\nand I feel\n\n297\n00:12:49.840 --> 00:12:52.620\nlike, okay, at least I have the afternoon off to kind of refresh my mind a\n\n298\n00:12:52.620 --> 00:12:53.320\nlittle bit,\n\n299\n00:12:53.320 --> 00:12:54.320\nbut you're right.\n\n300\n00:12:54.320 --> 00:12:57.950\nThere's a lot of pressure you feel that I wake up tomorrow morning, I'm going\n\n301\n00:12:57.950 --> 00:12:58.480\nto be right\n\n302\n00:12:58.480 --> 00:13:02.120\nback on that hamster wheel and we're going to be cranking.\n\n303\n00:13:02.120 --> 00:13:05.040\nAnd this is a huge week because we're not going to get this week back.\n\n304\n00:13:05.040 --> 00:13:07.950\nAnd we're going to have to make improvements for this week so we can be ready\n\n305\n00:13:07.950 --> 00:13:08.280\nfor next\n\n306\n00:13:08.280 --> 00:13:09.280\nweek.\n\n307\n00:13:09.280 --> 00:13:10.760\nAnd then if we're good next week, we're going to be ready for the next week.\n\n308\n00:13:10.760 --> 00:13:12.520\nAnd before you know it, the first game is going to be here.\n\n309\n00:13:12.520 --> 00:13:15.600\nAnd that's when you get your first test.\n\n310\n00:13:15.600 --> 00:13:19.440\nYou know, Tom, given what you've gone through, what advice can you give to\n\n311\n00:13:19.440 --> 00:13:20.120\nothers now on\n\n312\n00:13:20.120 --> 00:13:24.400\nhow to work through anxiety of moving into a new situation?\n\n313\n00:13:24.400 --> 00:13:31.120\nFor me, the first thing I had to do is to listen and to learn.\n\n314\n00:13:31.120 --> 00:13:35.040\nAnd I think that's the way to approach it is not to go in here and be stubborn.\n\n315\n00:13:35.040 --> 00:13:37.200\nThis is the way I've done things.\n\n316\n00:13:37.200 --> 00:13:38.880\nYou know, you listen, you learn.\n\n317\n00:13:38.880 --> 00:13:44.090\nAnd at the same time, you have to assert yourself, but in a way that others are\n\n318\n00:13:44.090 --> 00:13:45.000\ngoing to trust\n\n319\n00:13:45.000 --> 00:13:46.000\nyou.\n\n320\n00:13:46.000 --> 00:13:47.000\nAnd that's to be caring.\n\n321\n00:13:47.000 --> 00:13:50.040\nAnd you've always said, I'm always taken from you, but recognition and how\n\n322\n00:13:50.040 --> 00:13:50.640\nimportant\n\n323\n00:13:50.640 --> 00:13:53.640\nthat is into what other people are doing.\n\n324\n00:13:53.640 --> 00:13:55.880\nBecause this team has done great things.\n\n325\n00:13:55.880 --> 00:13:58.720\nThis team has done some really great things.\n\n326\n00:13:58.720 --> 00:14:02.720\nAnd if I can bring the knowledge that I have, the experience that I have to\n\n327\n00:14:02.720 --> 00:14:03.640\nthis position,\n\n328\n00:14:03.640 --> 00:14:06.280\nI feel like it can improve everybody.\n\n329\n00:14:06.280 --> 00:14:08.600\nAnd that's the urgency that we all face.\n\n330\n00:14:08.600 --> 00:14:09.600\nIt's one thing to talk about.\n\n331\n00:14:09.600 --> 00:14:10.600\nIt's another to do it.\n\n332\n00:14:10.600 --> 00:14:14.430\nAnd I think any leader, any CEO of any business, anyone in a leadership\n\n333\n00:14:14.430 --> 00:14:15.280\nposition, it's all\n\n334\n00:14:15.280 --> 00:14:17.280\ngoing to be results based.\n\n335\n00:14:17.280 --> 00:14:19.920\nAnd it sports that there's a scoreboard.\n\n336\n00:14:19.920 --> 00:14:22.950\nSo you get to look up at the end of every week and figure out whether you did\n\n337\n00:14:22.950 --> 00:14:23.360\ngood or\n\n338\n00:14:23.360 --> 00:14:24.360\nbad.\n\n339\n00:14:24.360 --> 00:14:25.360\nYeah, I know.\n\n340\n00:14:25.360 --> 00:14:27.120\nI remember looking at those same store sales every day too.\n\n341\n00:14:27.120 --> 00:14:29.240\nYou know, the same way you do.\n\n342\n00:14:29.240 --> 00:14:32.800\nYou've been an acknowledged leader on every team you've ever been on, really.\n\n343\n00:14:32.800 --> 00:14:34.680\nAnd so I know a lot's expected of you.\n\n344\n00:14:34.680 --> 00:14:38.080\nBut how do you go about getting ready to give the motivational speech?\n\n345\n00:14:38.080 --> 00:14:40.720\nBecause you got to be called on to do that every now and then.\n\n346\n00:14:40.720 --> 00:14:41.720\nYeah, you do.\n\n347\n00:14:41.720 --> 00:14:44.740\nAnd I think that's, you know, guys are looking for that because, you know, a\n\n348\n00:14:44.740 --> 00:14:45.200\nlot of these\n\n349\n00:14:45.200 --> 00:14:50.120\nguys are half my age and literally half my age.\n\n350\n00:14:50.120 --> 00:14:53.440\nAnd I want to help them be the best they could be.\n\n351\n00:14:53.440 --> 00:14:58.050\nAnd I think that's part of why I still play is I have, there's a lot of\n\n352\n00:14:58.050 --> 00:14:59.320\ngratification I\n\n353\n00:14:59.320 --> 00:15:02.880\nget from seeing other people do well.\n\n354\n00:15:02.880 --> 00:15:07.370\nBecause you know, when I've had so many other people in my life helped me do\n\n355\n00:15:07.370 --> 00:15:08.360\nwell, I learned\n\n356\n00:15:08.360 --> 00:15:09.360\nfrom them.\n\n357\n00:15:09.360 --> 00:15:11.080\nAnd they have years of experience.\n\n358\n00:15:11.080 --> 00:15:12.680\nThey give me wisdom.\n\n359\n00:15:12.680 --> 00:15:15.120\nAnd then I've got to apply that wisdom to people in my life.\n\n360\n00:15:15.120 --> 00:15:18.850\nAnd that's how that's how you do make the world, you know, a better place\n\n361\n00:15:18.850 --> 00:15:19.600\nbecause you\n\n362\n00:15:19.600 --> 00:15:24.160\ndeal with people who are have great integrity.\n\n363\n00:15:24.160 --> 00:15:29.520\nThey have great knowledge and they give you great advice and use that advice.\n\n364\n00:15:29.520 --> 00:15:32.400\nAnd then, you know, it affects other people in their life.\n\n365\n00:15:32.400 --> 00:15:34.240\nYou never know who you're affecting.\n\n366\n00:15:34.240 --> 00:15:37.570\nAnd you know, I've had people say, man, that those, that thing you said to me\n\n367\n00:15:37.570 --> 00:15:38.120\nwhen we first\n\n368\n00:15:38.120 --> 00:15:40.160\nmet, that was really important.\n\n369\n00:15:40.160 --> 00:15:42.880\nAnd I'm thinking my life, wow, that was just an interaction we had.\n\n370\n00:15:42.880 --> 00:15:44.560\nAnd to them, it meant a lot more than that.\n\n371\n00:15:44.560 --> 00:15:46.840\nI think that's still a very cool thing for me.\n\n372\n00:15:46.840 --> 00:15:50.180\nWhen you have a motivational speech to give, Tom, do you, does it come from the\n\n373\n00:15:50.180 --> 00:15:50.560\ngut when\n\n374\n00:15:50.560 --> 00:15:53.160\nyou're there or do you thought about it?\n\n375\n00:15:53.160 --> 00:15:55.520\nOr is it just a combination of both?\n\n376\n00:15:55.520 --> 00:15:56.520\nMaybe a combination of both.\n\n377\n00:15:56.520 --> 00:16:01.320\nBut I'm trying to, you know, I'm trying to make it pertinent to the situation.\n\n378\n00:16:01.320 --> 00:16:06.110\nAnd you know, however I'm feeling, I'm trying to get something useful that they\n\n379\n00:16:06.110 --> 00:16:06.840\ncan really\n\n380\n00:16:06.840 --> 00:16:12.370\napply because, you know, some of it, you might be more emotional, but I like to\n\n381\n00:16:12.370 --> 00:16:13.080\nthink more\n\n382\n00:16:13.080 --> 00:16:17.050\nemotion and tactics, you know, because if you don't think about the tactics and\n\n383\n00:16:17.050 --> 00:16:17.720\nemotion,\n\n384\n00:16:17.720 --> 00:16:18.720\nit's not sustainable.\n\n385\n00:16:18.720 --> 00:16:22.200\nYou know, it's always about a better process.\n\n386\n00:16:22.200 --> 00:16:26.080\nSometimes the right knowledge helps the better process.\n\n387\n00:16:26.080 --> 00:16:28.840\nAnd when you do that with emotion, that's really a great speech.\n\n388\n00:16:28.840 --> 00:16:29.840\nRight.\n\n389\n00:16:29.840 --> 00:16:32.800\nYou know, so I'm always trying to think about it as how does it relate to what\n\n390\n00:16:32.800 --> 00:16:33.400\nwe're trying\n\n391\n00:16:33.400 --> 00:16:34.400\nto achieve?\n\n392\n00:16:34.400 --> 00:16:37.560\nYou know, speaking of speeches, I understand you gave the commencement to the\n\n393\n00:16:37.560 --> 00:16:38.280\nForeman Prep\n\n394\n00:16:38.280 --> 00:16:42.160\nSchool, which is students with learning disabilities.\n\n395\n00:16:42.160 --> 00:16:45.800\nAnd you know, what was your most important message to them?\n\n396\n00:16:45.800 --> 00:16:49.640\nThe most important message was to, you know, don't ever let anyone tell you\n\n397\n00:16:49.640 --> 00:16:50.400\nwhat you can\n\n398\n00:16:50.400 --> 00:16:54.480\nor can't achieve, you know, because there's so many people who tell you.\n\n399\n00:16:54.480 --> 00:16:59.220\nAnd if you listen to the meat, and you listen to what's on TV, and, you know,\n\n400\n00:16:59.220 --> 00:16:59.960\neveryone tries\n\n401\n00:16:59.960 --> 00:17:02.440\nto limit what your potential could be.\n\n402\n00:17:02.440 --> 00:17:07.510\nAnd I always think when I was young, to be in the position I'm in, to be on my\n\n403\n00:17:07.510 --> 00:17:08.520\n20th year\n\n404\n00:17:08.520 --> 00:17:14.420\nin the NFL, no one in their wildest dreams would have thought in high school\n\n405\n00:17:14.420 --> 00:17:15.160\nthat Tom\n\n406\n00:17:15.160 --> 00:17:19.520\nBrady could accomplish that as I move into my career, not even in college.\n\n407\n00:17:19.520 --> 00:17:21.200\nAnd I didn't think that way.\n\n408\n00:17:21.200 --> 00:17:24.340\nMy parents never said to me, well, Tom, that that's going to be too much\n\n409\n00:17:24.340 --> 00:17:25.120\nbecause they were\n\n410\n00:17:25.120 --> 00:17:26.800\ntrying to protect me.\n\n411\n00:17:26.800 --> 00:17:29.640\nYou know, my mom and dad always said, you can do it.\n\n412\n00:17:29.640 --> 00:17:31.680\nYou know, you can achieve that.\n\n413\n00:17:31.680 --> 00:17:33.040\nYou know, where do you want to go to college?\n\n414\n00:17:33.040 --> 00:17:34.320\nYou're so I want to go to a mission.\n\n415\n00:17:34.320 --> 00:17:37.000\nYou're going to go to college and you're going to be great.\n\n416\n00:17:37.000 --> 00:17:39.040\nAnd I thought, man, I am going to be great.\n\n417\n00:17:39.040 --> 00:17:40.960\nAnd then I always thought, well, I'm going to go to pro football.\n\n418\n00:17:40.960 --> 00:17:44.360\nAnd I was around people that said, no, you know, you can do it.\n\n419\n00:17:44.360 --> 00:17:46.880\nYou can, you know, you can go play pro football.\n\n420\n00:17:46.880 --> 00:17:50.000\nAnd I believed that I started to believe I really could.\n\n421\n00:17:50.000 --> 00:17:53.400\nThen I got to pro football and I was like, I can, you know, I could do this.\n\n422\n00:17:53.400 --> 00:17:55.440\nAnd then I had coaches that empowered me to do it.\n\n423\n00:17:55.440 --> 00:17:58.920\nAnd I think so many times we look at these odds and they're really against us.\n\n424\n00:17:58.920 --> 00:18:04.120\nAnd what are the chances of this Tom Brady, this kid from San Mateo, poor\n\n425\n00:18:04.120 --> 00:18:07.000\ntotal of drive that could achieve what I've achieved?\n\n426\n00:18:07.000 --> 00:18:11.920\nI mean, it's there's not many, you know, and but at the same time, if you start\n\n427\n00:18:11.920 --> 00:18:16.000\nthinking about, you know, your backup plan, you know, you're never going to\n\n428\n00:18:16.000 --> 00:18:17.600\naccomplish what you really set out to.\n\n429\n00:18:17.600 --> 00:18:21.120\nAnd that's pick something you love to do and then go out it every day and be\n\n430\n00:18:21.120 --> 00:18:21.240\nthe\n\n431\n00:18:21.240 --> 00:18:25.680\nvery best you could be at it and learn and grow and never stop learning.\n\n432\n00:18:26.200 --> 00:18:30.360\nAnd and that's, you know, that's been so important for me over the years is to\n\n433\n00:18:30.360 --> 00:18:30.760\nfind\n\n434\n00:18:30.760 --> 00:18:32.840\npeople and great mentors.\n\n435\n00:18:32.840 --> 00:18:38.040\nMy dad has been a great, you know, he's been my idol in my life.\n\n436\n00:18:38.040 --> 00:18:40.480\nHe's been someone I've looked up to and everything I've ever done.\n\n437\n00:18:40.480 --> 00:18:44.560\nAnd you just follow great men and, you know, great women, you know, for the\n\n438\n00:18:44.560 --> 00:18:48.240\nwomen that are listening, you find people that you really that speak to you.\n\n439\n00:18:48.240 --> 00:18:53.840\nAnd then you go out there and you give great energy and great effort.\n\n440\n00:18:53.840 --> 00:18:55.360\nAnd you see what you can make of it.\n\n441\n00:18:55.640 --> 00:18:58.080\nTom, I always love how you're trying to up your game.\n\n442\n00:18:58.080 --> 00:19:03.160\nTell us about the relationship you have with your throwing coach, Tom House.\n\n443\n00:19:03.160 --> 00:19:06.320\nAnd what makes him such a great coach?\n\n444\n00:19:06.320 --> 00:19:08.200\nWell, he keeps it pretty simple.\n\n445\n00:19:08.200 --> 00:19:13.160\nAnd, you know, we work together for about six or seven years now and he's been\n\n446\n00:19:13.160 --> 00:19:13.320\na\n\n447\n00:19:13.320 --> 00:19:15.200\nhuge help with my mechanics.\n\n448\n00:19:15.200 --> 00:19:20.720\nAnd that's, you know, those are all very technical things.\n\n449\n00:19:20.720 --> 00:19:24.360\nYou know, it's again, I'd say for all the golfers out there.\n\n450\n00:19:24.360 --> 00:19:28.200\nAnd, you know, we've been partners in our lives together.\n\n451\n00:19:28.200 --> 00:19:32.200\nYou know, it's a golfs the technical game.\n\n452\n00:19:32.200 --> 00:19:36.200\nBut the more technically sound you are, the greater chance you have a success,\n\n453\n00:19:36.200 --> 00:19:37.240\ncertainly under pressure.\n\n454\n00:19:37.240 --> 00:19:43.640\nSo, you know, football is the same way when the margin of air is very slim.\n\n455\n00:19:43.640 --> 00:19:46.480\nWhen you play the best teams, you don't have a lot of margin of air.\n\n456\n00:19:46.480 --> 00:19:48.960\nSo you've got to be very technically sound.\n\n457\n00:19:48.960 --> 00:19:53.240\nThat's just repetitive, daily work on the right fundamentals and techniques.\n\n458\n00:19:53.240 --> 00:19:57.200\nAnd if your techniques and fundamentals are wrong, then, you know,\n\n459\n00:19:57.200 --> 00:19:59.640\nI don't believe it's going to last over a period of time.\n\n460\n00:19:59.640 --> 00:20:02.150\nAnd the more you work at those things, the more you're going to improve at them\n\n461\n00:20:02.150 --> 00:20:02.240\n.\n\n462\n00:20:02.240 --> 00:20:07.560\nYou know, you seem to constantly define reality for yourself and strive to get\n\n463\n00:20:07.560 --> 00:20:11.560\nbetter day in and day out every day you talk about, you know, how do you go\n\n464\n00:20:11.560 --> 00:20:11.880\nabout\n\n465\n00:20:11.880 --> 00:20:12.920\ncoaching yourself?\n\n466\n00:20:12.920 --> 00:20:14.920\nYou've had a lot of coaches, right?\n\n467\n00:20:14.920 --> 00:20:17.240\nYou know, how do you personally coach yourself?\n\n468\n00:20:17.240 --> 00:20:18.080\nThat's important.\n\n469\n00:20:18.080 --> 00:20:20.680\nAs I've gotten older, I think I've done a better job of that.\n\n470\n00:20:21.200 --> 00:20:25.880\nI'm constantly trying to be self-aware of how I'm communicating and the\n\n471\n00:20:25.880 --> 00:20:26.520\nreactions.\n\n472\n00:20:26.520 --> 00:20:30.290\nI'm getting back from my teammates, the reactions I'm getting back from my\n\n473\n00:20:30.290 --> 00:20:30.880\ncoaches,\n\n474\n00:20:30.880 --> 00:20:33.600\nyou know, from a mental approach, from a physical approach.\n\n475\n00:20:33.600 --> 00:20:39.680\nI'd say technology has been very important and watching myself on video and\n\n476\n00:20:39.680 --> 00:20:40.360\nseeing\n\n477\n00:20:40.360 --> 00:20:45.720\nall the mechanics, the timing that go into passing the football.\n\n478\n00:20:45.720 --> 00:20:50.000\nSo the physical aspect, I try to be very aware of the mental aspect.\n\n479\n00:20:50.000 --> 00:20:53.720\nI'm always trying to be, again, self-aware and gaining feedback from the people\n\n480\n00:20:53.720 --> 00:20:54.960\nthat I'm communicating with.\n\n481\n00:20:54.960 --> 00:21:01.080\nAnd then I'm just trying to every day wake up and, you know, evaluate where I\n\n482\n00:21:01.080 --> 00:21:01.280\nthink\n\n483\n00:21:01.280 --> 00:21:06.320\nI need to put my energy because I think you have your goals and then you make\n\n484\n00:21:06.320 --> 00:21:07.800\nyour priorities around your goals.\n\n485\n00:21:07.800 --> 00:21:11.920\nAnd then the discipline really comes from are you acting on your priorities?\n\n486\n00:21:11.920 --> 00:21:13.600\nBecause everybody wants to win.\n\n487\n00:21:14.120 --> 00:21:19.680\nAnd the question is, if winning is the goal, does your actions match your\n\n488\n00:21:19.680 --> 00:21:20.440\npriorities?\n\n489\n00:21:20.440 --> 00:21:23.440\nA lot of people say they want to achieve one thing and they do the opposite.\n\n490\n00:21:23.440 --> 00:21:26.760\nThen you go, wait a minute, it's not going to work.\n\n491\n00:21:26.760 --> 00:21:29.640\nIf you want to be a great football player, you have to work at it.\n\n492\n00:21:29.640 --> 00:21:33.200\nAnd working at it physically and mentally are very important.\n\n493\n00:21:33.200 --> 00:21:37.720\nQuestions when you wake up in the morning, are your actions reflecting what\n\n494\n00:21:37.720 --> 00:21:37.840\nyour\n\n495\n00:21:37.840 --> 00:21:38.720\npriorities should be?\n\n496\n00:21:38.720 --> 00:21:41.960\nOr maybe what you think your priorities are, they're actually different.\n\n497\n00:21:42.640 --> 00:21:45.440\nAnd I think for me, I've wanted to be a great player and I've tried to really\n\n498\n00:21:45.440 --> 00:21:47.920\nthink about on a daily basis how I'm going to make that work.\n\n499\n00:21:47.920 --> 00:21:50.680\nAnd then my actions always reflected what I wanted them to be.\n\n500\n00:21:50.680 --> 00:21:53.640\nHey, Tom, I just think he gave us a great motivational speech.\n\n501\n00:21:53.640 --> 00:21:54.760\nThat was really terrific.\n\n502\n00:21:54.760 --> 00:21:58.680\nI love that, you know, you know, all leaders and people come into business,\n\n503\n00:21:58.680 --> 00:22:01.520\nthey get put in these really tough positions.\n\n504\n00:22:01.520 --> 00:22:05.040\nAnd at one time or another, you have to perform in the clutch.\n\n505\n00:22:05.040 --> 00:22:06.960\nYou've done this time and time again.\n\n506\n00:22:06.960 --> 00:22:09.200\nWhat can we learn from how you do it?\n\n507\n00:22:09.200 --> 00:22:12.320\nWhy don't think there's a special ingredient to that?\n\n508\n00:22:12.680 --> 00:22:16.890\nI think that that's, you know, that's a lot that really comes down to\n\n509\n00:22:16.890 --> 00:22:18.080\npreparation.\n\n510\n00:22:18.080 --> 00:22:23.080\nAnd being in the clutch and, you know, performing your best when the stakes are\n\n511\n00:22:23.080 --> 00:22:27.880\nthe highest, you know, really come down to your preparation on a year round\n\n512\n00:22:27.880 --> 00:22:28.560\nbasis.\n\n513\n00:22:28.560 --> 00:22:31.760\nAnd I said this to my teammates the other day, the competition's already\n\n514\n00:22:31.760 --> 00:22:32.360\nstarted.\n\n515\n00:22:32.360 --> 00:22:36.640\nI know we don't have a game this week, but we're already competing.\n\n516\n00:22:36.640 --> 00:22:37.240\nRight.\n\n517\n00:22:37.240 --> 00:22:41.000\nAnd if you don't believe that you're competing, even when there's no score\n\n518\n00:22:41.000 --> 00:22:41.840\nboard, you're wrong.\n\n519\n00:22:42.480 --> 00:22:45.600\nAnd even in the off season, when I'm working out and I got my helmet on and I\n\n520\n00:22:45.600 --> 00:22:49.400\ngot my shoulder pads and it's middle of April and we don't play a game for five\n\n521\n00:22:49.400 --> 00:22:53.680\nmonths. In my mind, I'm thinking I'm beating the competition right now because\n\n522\n00:22:53.680 --> 00:22:55.080\nI know they're not doing what I'm doing.\n\n523\n00:22:55.080 --> 00:22:59.880\nAnd that gives me a lot of confidence in myself to know that that again, my\n\n524\n00:22:59.880 --> 00:23:03.590\npriorities are still being the best I could be for in this year, you know, for\n\n525\n00:23:03.590 --> 00:23:03.840\nthe\n\n526\n00:23:03.840 --> 00:23:05.920\nbucks because that's what they're counting on for me.\n\n527\n00:23:05.920 --> 00:23:07.560\nAnd that's what I'm counting on for my teammates.\n\n528\n00:23:07.560 --> 00:23:11.760\nYou know, as a leader, what do you do, Tom, to fire up the troops when the\n\n529\n00:23:11.760 --> 00:23:13.320\nmomentum is going the wrong way?\n\n530\n00:23:13.320 --> 00:23:19.440\nI think sometimes it's again, it's, it's a evaluation of, you know, what's\n\n531\n00:23:19.440 --> 00:23:20.560\nwrong with our process?\n\n532\n00:23:20.560 --> 00:23:22.800\nYou know, what, what's wrong?\n\n533\n00:23:22.800 --> 00:23:23.640\nIs this bad luck?\n\n534\n00:23:23.640 --> 00:23:25.000\nCause look, there is bad luck.\n\n535\n00:23:25.000 --> 00:23:28.040\nYou know, you could do the right things and the other team can get lucky.\n\n536\n00:23:28.040 --> 00:23:29.000\nThat's just part of it.\n\n537\n00:23:29.000 --> 00:23:32.440\nAnd that doesn't mean you have to change things.\n\n538\n00:23:32.440 --> 00:23:37.040\nSometimes the process might be bad and say, we really thought this was the way,\n\n539\n00:23:37.040 --> 00:23:39.880\nbut it's wrong and we need to change our course of action.\n\n540\n00:23:39.880 --> 00:23:41.520\nGreat investors do that.\n\n541\n00:23:41.680 --> 00:23:43.320\nYou know, Stan Drucker miller's done that.\n\n542\n00:23:43.320 --> 00:23:47.400\nEveryone always says his greatest trait was he knows right away when to cut his\n\n543\n00:23:47.400 --> 00:23:50.240\nlosses, you know, rather than to double down on mistakes.\n\n544\n00:23:50.240 --> 00:23:53.520\nAnd I think that's, you know, there's a difference.\n\n545\n00:23:53.520 --> 00:23:56.920\nLike my friend has always said, you know, my heart's in it, but my ego is not.\n\n546\n00:23:56.920 --> 00:23:59.160\nAnd I think that's really important.\n\n547\n00:23:59.160 --> 00:24:02.640\nCause, you know, to double down on a mistake, it's going to dig a deeper hole.\n\n548\n00:24:02.640 --> 00:24:03.880\nNobody wants that to happen.\n\n549\n00:24:03.880 --> 00:24:08.160\nAnd then let's say the momentum gets turned around and all of a sudden, you\n\n550\n00:24:08.160 --> 00:24:10.000\nknow, you've got everything going for you.\n\n551\n00:24:10.200 --> 00:24:15.800\nHow do you capitalize on that momentum shift and keep people having that edge\n\n552\n00:24:15.800 --> 00:24:17.440\nwhen, Hey, you are kicking some butt.\n\n553\n00:24:17.440 --> 00:24:19.880\nI mean, that's when you got to put the pedal to the metal.\n\n554\n00:24:19.880 --> 00:24:24.840\nI think when things turn and they go your way, that's when you got to work.\n\n555\n00:24:24.840 --> 00:24:28.980\nYou know, you think you got to work twice as hard when things are not going,\n\n556\n00:24:28.980 --> 00:24:29.160\nright?\n\n557\n00:24:29.160 --> 00:24:31.840\nYou got to work five times as hard when things are going, right?\n\n558\n00:24:31.840 --> 00:24:35.440\nBecause you don't know how long that's going to take when this is your moment.\n\n559\n00:24:35.440 --> 00:24:38.040\nYou got to capitalize because you don't know if that moment's going to come\n\n560\n00:24:38.040 --> 00:24:38.280\naround\n\n561\n00:24:38.280 --> 00:24:38.640\nagain.\n\n562\n00:24:38.640 --> 00:24:40.800\nSo I'd say, you know, look, we have a lot of momentum.\n\n563\n00:24:40.800 --> 00:24:41.920\nWe won the playoff game.\n\n564\n00:24:41.920 --> 00:24:43.440\nWe won the championship game.\n\n565\n00:24:43.440 --> 00:24:44.480\nNow we're in the Super Bowl.\n\n566\n00:24:44.480 --> 00:24:46.920\nI would say the momentum's going both, both teams way.\n\n567\n00:24:46.920 --> 00:24:51.280\nNow those two weeks before the Super Bowl aren't the time to relax.\n\n568\n00:24:51.280 --> 00:24:54.720\nThose are the two weeks to work as hard as you could ever work.\n\n569\n00:24:54.720 --> 00:24:58.960\nAnd every moment of those two weeks is the most intense week.\n\n570\n00:24:58.960 --> 00:25:03.320\nAnd you're the most physically prepared, the most mentally prepared,\n\n571\n00:25:03.320 --> 00:25:05.920\nemotionally, you're in a great place to compete.\n\n572\n00:25:06.440 --> 00:25:08.800\nAnd you got to go out there and give it everything you got.\n\n573\n00:25:08.800 --> 00:25:11.960\nAnd there's such a heightened sense of focus when you have the momentum.\n\n574\n00:25:11.960 --> 00:25:14.760\nThat that's what you got to really rely on.\n\n575\n00:25:14.760 --> 00:25:18.160\nAnd then when the ball is kicked off, you got to go try and make it happen.\n\n576\n00:25:18.160 --> 00:25:21.320\nAnd after that, you got to rest because you can't keep that up forever.\n\n577\n00:25:21.320 --> 00:25:25.000\nYou're going to be, you know, you're going to be, I finished wake up five days\n\n578\n00:25:25.000 --> 00:25:27.600\nlater going, holy cow, what just happened those last two weeks?\n\n579\n00:25:27.600 --> 00:25:31.560\nI feel bad at your Saturday or day off and I've got you there doing his\n\n580\n00:25:31.560 --> 00:25:32.360\npodcast.\n\n581\n00:25:32.360 --> 00:25:36.160\nYou know, no matter how confident you may be,\n\n582\n00:25:36.480 --> 00:25:38.800\nsometimes the uncertainty creeps in.\n\n583\n00:25:38.800 --> 00:25:43.400\nWhat do you do to muster up the 100% commit that you've got to have\n\n584\n00:25:43.400 --> 00:25:45.920\nto execute a play or do something?\n\n585\n00:25:45.920 --> 00:25:47.680\nAnd how do you get 100% committed?\n\n586\n00:25:47.680 --> 00:25:50.520\nWell, whenever you're doing it, you got to be 100% committed.\n\n587\n00:25:50.520 --> 00:25:55.760\nI think even if you lack a little confidence when you get on the field\n\n588\n00:25:55.760 --> 00:26:00.680\nand it could be confidence in a player, it could be confidence in a play\n\n589\n00:26:00.680 --> 00:26:02.560\nor it could be confidence in yourself.\n\n590\n00:26:03.400 --> 00:26:06.480\nThat when you're out there, that's a real challenge.\n\n591\n00:26:06.480 --> 00:26:11.440\nIn your mind, you almost have to trick yourself to say, I am confident\n\n592\n00:26:11.440 --> 00:26:11.960\nin myself.\n\n593\n00:26:11.960 --> 00:26:13.600\nI am confident in this play.\n\n594\n00:26:13.600 --> 00:26:18.400\nI am confident in this player, even though when you might not be 100%.\n\n595\n00:26:18.400 --> 00:26:23.720\nAnd I'd say that's that's a real difficult thing because, you know,\n\n596\n00:26:23.720 --> 00:26:27.080\nyou got to have the belief you when the belief may not entirely be there.\n\n597\n00:26:27.080 --> 00:26:28.480\nAnd that's OK.\n\n598\n00:26:28.480 --> 00:26:31.160\nIt's you're not supposed to have the belief 100% of time.\n\n599\n00:26:31.160 --> 00:26:32.360\nThat's not the way life works.\n\n600\n00:26:32.720 --> 00:26:36.280\nYou sometimes you go up against other things that may bear a little bit better\n\n601\n00:26:36.280 --> 00:26:40.240\nthan you. But you know what, if you believe that you can achieve it\n\n602\n00:26:40.240 --> 00:26:45.320\nand you find things you can believe in, then that's where upsets happen.\n\n603\n00:26:45.320 --> 00:26:48.480\nAnd that's where you can overcome very difficult odds.\n\n604\n00:26:48.480 --> 00:26:56.960\nWe'll be back with the rest of my conversation with Tom Brady in just a moment.\n\n605\n00:26:56.960 --> 00:27:00.680\nWhen you're a leader, people are watching you and they're paying more\n\n606\n00:27:00.680 --> 00:27:04.240\nattention to what you do than you probably even realize.\n\n607\n00:27:04.240 --> 00:27:08.400\nIn my conversation with Larry Fitzgerald, wide receiver for the Arizona\n\n608\n00:27:08.400 --> 00:27:09.000\nCardinals,\n\n609\n00:27:09.000 --> 00:27:13.520\nyou're going to hear how he's gained influence and become a leader simply by\n\n610\n00:27:13.520 --> 00:27:16.560\nsetting an example that others want to follow.\n\n611\n00:27:16.560 --> 00:27:19.840\nI identify pretty quickly who the guys I should be following.\n\n612\n00:27:19.840 --> 00:27:24.520\nI think as young people, you have to be able to see qualities that great\n\n613\n00:27:24.520 --> 00:27:24.840\nleaders\n\n614\n00:27:24.840 --> 00:27:27.960\npossess and you have to be able to identify those and you watch them.\n\n615\n00:27:28.480 --> 00:27:32.000\nThere's so much for us to learn from Larry about how to lead by setting\n\n616\n00:27:32.000 --> 00:27:33.400\nthat example for others.\n\n617\n00:27:33.400 --> 00:27:38.870\nGo back and listen to episode two with Larry Fitzgerald here on How Leaders\n\n618\n00:27:38.870 --> 00:27:39.200\nLead.\n\n619\n00:27:39.200 --> 00:27:49.320\nAll of us have been affected so much by COVID-19.\n\n620\n00:27:49.320 --> 00:27:55.390\nHow do you think the NFL is handling the impact of COVID-19 and getting the\n\n621\n00:27:55.390 --> 00:27:55.880\nplayers\n\n622\n00:27:55.880 --> 00:27:58.760\nand everybody ready to go into this next season?\n\n623\n00:27:58.760 --> 00:28:06.240\nI think they've done a really great job from the players union, the leadership\n\n624\n00:28:06.240 --> 00:28:10.640\nat the NFL to provide a safe and working environment as possible.\n\n625\n00:28:10.640 --> 00:28:13.200\nUnderstanding there's risks associated with everything we do.\n\n626\n00:28:13.200 --> 00:28:17.600\nCertainly there's risks to playing football for 20 years and I think in that\n\n627\n00:28:17.600 --> 00:28:21.600\nwe all have risks and we make choices for our life every single day.\n\n628\n00:28:21.600 --> 00:28:25.600\nAnd I think they've done a good job doing the best they could do,\n\n629\n00:28:25.600 --> 00:28:29.840\nproviding us with the right work environment so we can go in there and focus\n\n630\n00:28:29.840 --> 00:28:31.400\non what our job is.\n\n631\n00:28:31.400 --> 00:28:36.720\nTom, I read somewhere about you coming under a bit of criticism for leading\n\n632\n00:28:36.720 --> 00:28:39.320\nsome group workouts prior to the trading cap.\n\n633\n00:28:39.320 --> 00:28:41.080\nWhat's your response to that?\n\n634\n00:28:41.080 --> 00:28:44.360\nI'm sure all your receivers were at least six feet away from you.\n\n635\n00:28:44.360 --> 00:28:45.160\nI know.\n\n636\n00:28:45.160 --> 00:28:50.520\nWell, part of it is you got to weigh a risk reward always, you know, and not\n\n637\n00:28:50.520 --> 00:28:53.600\nsay it's not an important time, but we also have a lot of work to do.\n\n638\n00:28:54.000 --> 00:28:59.680\nAnd to just completely ignore my job and then to actually have to come to work,\n\n639\n00:28:59.680 --> 00:29:02.000\nI realized how far I would have been behind.\n\n640\n00:29:02.000 --> 00:29:06.920\nSo you take the necessary precaution and I think all my teammates really did.\n\n641\n00:29:06.920 --> 00:29:12.080\nI think we gained a lot of ground over the course of the spring when there was\n\n642\n00:29:12.080 --> 00:29:15.800\nno travel, people weren't traveling around, but we took advantage of the\n\n643\n00:29:15.800 --> 00:29:18.040\nopportunity that we had and we made the best of it.\n\n644\n00:29:18.040 --> 00:29:21.120\nAnd I think that's all you can do is do the best you can do.\n\n645\n00:29:21.120 --> 00:29:24.400\nWe try to show up and give all that you got.\n\n646\n00:29:24.400 --> 00:29:28.440\nAnd I think we're in a good position now to hopefully go out there and compete.\n\n647\n00:29:28.440 --> 00:29:33.120\nAnd what kind of impact do you think, Tom, that this whole plea for social\n\n648\n00:29:33.120 --> 00:29:37.880\njustice is having in locker rooms across the NFL?\n\n649\n00:29:37.880 --> 00:29:41.600\nAnd how are you, how are you trying to lead on this front?\n\n650\n00:29:41.600 --> 00:29:45.880\nWell, I think for me, it's really been a time of, again, listening and learning\n\n651\n00:29:46.160 --> 00:29:51.600\nand had a lot of great conversations with so many people that I played with,\n\n652\n00:29:51.600 --> 00:29:56.800\nso many people I look up to and admire, understanding the different\n\n653\n00:29:56.800 --> 00:30:03.280\ncircumstances of people's lives and gaining more empathy and more compassion\n\n654\n00:30:03.280 --> 00:30:05.680\nfor the hardships that people face.\n\n655\n00:30:05.680 --> 00:30:10.640\nAnd I believe that everybody should have the opportunity to reach their fullest\n\n656\n00:30:10.640 --> 00:30:11.640\npotential.\n\n657\n00:30:11.760 --> 00:30:16.720\nAnd we need to do a great job empowering people to do just that.\n\n658\n00:30:16.720 --> 00:30:21.120\nYou know, Tom, it's always so much fun catching up with you and about ready to\n\n659\n00:30:21.120 --> 00:30:21.800\nwrap this up.\n\n660\n00:30:21.800 --> 00:30:26.000\nBut I want to shift gears a little bit, just have a little fun with a lightning\n\n661\n00:30:26.000 --> 00:30:27.720\nround of Q and A. OK.\n\n662\n00:30:27.720 --> 00:30:28.400\nAll right.\n\n663\n00:30:28.400 --> 00:30:32.680\nSo what's your style of leadership in one word?\n\n664\n00:30:32.680 --> 00:30:34.440\nCaring.\n\n665\n00:30:34.440 --> 00:30:36.760\nAnd what three words best describe you?\n\n666\n00:30:36.760 --> 00:30:38.960\nDiscipline.\n\n667\n00:30:39.800 --> 00:30:41.160\nDetermined.\n\n668\n00:30:41.160 --> 00:30:43.920\nAnd then there's four other ones that paint in the ass.\n\n669\n00:30:43.920 --> 00:30:47.640\nWhat's your biggest pet peeve?\n\n670\n00:30:47.640 --> 00:30:55.440\nWhen people say I get it before I finish something, before I finish my I get it\n\n671\n00:30:55.440 --> 00:30:55.440\n.\n\n672\n00:30:55.440 --> 00:30:55.960\nI get it.\n\n673\n00:30:55.960 --> 00:30:56.880\nOK, I get it.\n\n674\n00:30:56.880 --> 00:30:59.160\nWhat's something about you that few people would know?\n\n675\n00:30:59.160 --> 00:31:00.720\nWow.\n\n676\n00:31:00.720 --> 00:31:04.600\nI I don't have many hobbies.\n\n677\n00:31:04.600 --> 00:31:06.640\nI mean, I think probably golf's my only hobby.\n\n678\n00:31:08.160 --> 00:31:10.360\nYou say, do you have any hidden talents?\n\n679\n00:31:10.360 --> 00:31:11.400\nNo.\n\n680\n00:31:11.400 --> 00:31:16.640\nAnd what do you wish that people do about you that maybe they don't?\n\n681\n00:31:16.640 --> 00:31:20.200\nI hope they can look at me and and.\n\n682\n00:31:20.200 --> 00:31:25.040\nYou know, think that they can achieve what they can in their life.\n\n683\n00:31:25.040 --> 00:31:28.440\nYou know, I think sometimes the media puts a perception out there that this was\n\n684\n00:31:28.440 --> 00:31:30.280\njust you were born a certain way.\n\n685\n00:31:30.280 --> 00:31:31.120\nRight.\n\n686\n00:31:31.120 --> 00:31:34.960\nAnd I think how I feel about myself is that I'm trying to learn and improve\n\n687\n00:31:34.960 --> 00:31:35.440\nevery day.\n\n688\n00:31:35.800 --> 00:31:41.240\nIt's amazing to be Tom, you know, just how open you you've been with me and how\n\n689\n00:31:41.240 --> 00:31:43.600\nopen you are ensuring your your insights.\n\n690\n00:31:43.600 --> 00:31:47.160\nAnd we talked a little bit about pressure a little earlier.\n\n691\n00:31:47.160 --> 00:31:52.000\nJust back to the subject quickly or you know, you really stuck your neck out as\n\n692\n00:31:52.000 --> 00:31:53.040\nan amateur golfer.\n\n693\n00:31:53.040 --> 00:31:57.600\nWhen you and Phil Mickelson took on Tiger Woods and bait many on the\n\n694\n00:31:57.600 --> 00:32:00.520\nAfrica, but 19 charities, you made a ton of money for him.\n\n695\n00:32:00.520 --> 00:32:05.370\nAnd what was it like being on national TV participating in a sport as an\n\n696\n00:32:05.370 --> 00:32:05.760\namateur?\n\n697\n00:32:06.240 --> 00:32:08.120\nMan, that was that was tough.\n\n698\n00:32:08.120 --> 00:32:14.680\nI it was tough because you're playing with two of the great players, you know,\n\n699\n00:32:14.680 --> 00:32:18.720\nin their generation, certainly Tiger and Phil are two guys that I've always\n\n700\n00:32:18.720 --> 00:32:21.120\nlooked up to and you're on their turf.\n\n701\n00:32:21.120 --> 00:32:27.920\nAnd needless to say, you know, my golf isn't where I was hoping it would be.\n\n702\n00:32:27.920 --> 00:32:31.960\nAnd then adding the the rain, the wind.\n\n703\n00:32:31.960 --> 00:32:35.720\nAnd then the first six holes of me, I don't know if I\n\n704\n00:32:35.720 --> 00:32:36.720\neven finished a hole.\n\n705\n00:32:36.720 --> 00:32:39.960\nIt was a really unique experience.\n\n706\n00:32:39.960 --> 00:32:41.400\nI was trying to have fun with it.\n\n707\n00:32:41.400 --> 00:32:42.520\nI'm happy.\n\n708\n00:32:42.520 --> 00:32:48.080\nI didn't let my my sailor's mouth, you know, kind of come out and I kept it\n\n709\n00:32:48.080 --> 00:32:50.080\ntogether as best I possibly could.\n\n710\n00:32:50.080 --> 00:32:51.880\nYeah, you looked at the beginning.\n\n711\n00:32:51.880 --> 00:32:54.640\nYou were kind of having to have an out of body experience because you're a hell\n\n712\n00:32:54.640 --> 00:32:58.720\nof a good golfer, you know, I was thinking, geez, I hope he hit the good shot.\n\n713\n00:32:58.720 --> 00:33:03.000\nAnd then all it took was Charles Barkley come in, start talking some trash and\n\n714\n00:33:03.000 --> 00:33:05.240\nyou hold out a shot for an eagle.\n\n715\n00:33:05.240 --> 00:33:10.640\nHow much does having a competitor or someone cut you down, inspire you to up\n\n716\n00:33:10.640 --> 00:33:12.000\nyour game, no matter what it is?\n\n717\n00:33:12.000 --> 00:33:12.600\nAlways.\n\n718\n00:33:12.600 --> 00:33:16.600\nI think that's, you know, a little hidden chip on everyone's shoulder that when\n\n719\n00:33:16.600 --> 00:33:19.920\npeople can give you that little bit of grief, you know, there's a little\n\n720\n00:33:19.920 --> 00:33:20.520\nmotivation\n\n721\n00:33:20.520 --> 00:33:21.160\nand all that.\n\n722\n00:33:21.160 --> 00:33:26.200\nSo I think it's nice to have that internal motivation, but a little external\n\n723\n00:33:26.200 --> 00:33:29.000\nmotivation time and time is like a little icing on the cake.\n\n724\n00:33:29.000 --> 00:33:30.720\nNo, and you like I do in playing with you.\n\n725\n00:33:30.720 --> 00:33:32.800\nI knew when Barkley said this, you were going to stick.\n\n726\n00:33:32.800 --> 00:33:34.560\nAnd I didn't know you're going to hold the damn thing out.\n\n727\n00:33:34.560 --> 00:33:35.360\nThat was amazing.\n\n728\n00:33:35.360 --> 00:33:39.310\nAnd what's it like is a leader, you know, when you're a leader and you're\n\n729\n00:33:39.310 --> 00:33:39.480\nplaying\n\n730\n00:33:39.480 --> 00:33:44.560\nwith guys like Phil and Tiger and you meet other superstars in many different\n\n731\n00:33:44.560 --> 00:33:47.800\nvocations, what do you try to pick up from?\n\n732\n00:33:47.800 --> 00:33:54.760\nIt's really an amazing thing, you know, to see people that are so great at what\n\n733\n00:33:54.760 --> 00:33:55.280\nthey do.\n\n734\n00:33:55.280 --> 00:33:57.960\nAnd again, it could be business.\n\n735\n00:33:57.960 --> 00:33:58.840\nIt could be sports.\n\n736\n00:33:58.840 --> 00:34:02.160\nThere's so many areas where people have incredible talents.\n\n737\n00:34:02.720 --> 00:34:06.560\nAnd, you know, that's just time to shut your mouth and learn.\n\n738\n00:34:06.560 --> 00:34:13.920\nAnd it's not your time to speak or just shut your mouth and watch other people\n\n739\n00:34:13.920 --> 00:34:18.520\nwho are incredible at what they do and try to learn something from them and\n\n740\n00:34:18.520 --> 00:34:18.760\nwatch\n\n741\n00:34:18.760 --> 00:34:23.280\nand Phil prepare for that particular match was really cool to watch how he got\n\n742\n00:34:23.280 --> 00:34:24.680\nready because his juice has got flowing.\n\n743\n00:34:24.680 --> 00:34:30.490\nThen to watch Tiger, I mean, Tiger quick, little story, we're out on the range\n\n744\n00:34:30.490 --> 00:34:30.640\nthat\n\n745\n00:34:30.640 --> 00:34:33.720\nday, so it was pouring rain that day of the match.\n\n746\n00:34:33.720 --> 00:34:36.400\nAnd they said, we're all sitting in the clubhouse together and they said, all\n\n747\n00:34:36.400 --> 00:34:36.560\nright,\n\n748\n00:34:36.560 --> 00:34:38.040\nyou know, we're going to start in 45 minutes.\n\n749\n00:34:38.040 --> 00:34:39.120\nThat's all go out to the range.\n\n750\n00:34:39.120 --> 00:34:43.610\nOf course, we've all been sitting down for, you know, an hour and we get out,\n\n751\n00:34:43.610 --> 00:34:43.680\nwe\n\n752\n00:34:43.680 --> 00:34:44.840\ndrive out to the range.\n\n753\n00:34:44.840 --> 00:34:51.400\nIt's a full storm and Tiger grabs his wedge out of his bag and he's about 30\n\n754\n00:34:51.400 --> 00:34:51.840\nyards\n\n755\n00:34:51.840 --> 00:34:55.840\nfrom one of the little practice pins and he's got about six balls on the ground\n\n756\n00:34:55.840 --> 00:34:55.840\n.\n\n757\n00:34:56.320 --> 00:35:01.600\nAnd the first shot, he like opens the loft up on the club and hits this high\n\n758\n00:35:01.600 --> 00:35:05.160\narcing, you know, 30 yard wedge shot that stops a foot from the hole.\n\n759\n00:35:05.160 --> 00:35:10.840\nAnd then with the same club, he closes the club face and skips one three times\n\n760\n00:35:10.840 --> 00:35:12.000\nand stops by the hole.\n\n761\n00:35:12.000 --> 00:35:17.040\nThen he hits like a normal trajectory shot to a foot from the hole.\n\n762\n00:35:17.040 --> 00:35:18.760\nAnd I'm just watching him going.\n\n763\n00:35:18.760 --> 00:35:24.920\nHe hit six different shots, all with six different trajectories, spins with the\n\n764\n00:35:24.920 --> 00:35:28.200\nsame club in a torrential downpour after a sitting down for an hour.\n\n765\n00:35:28.200 --> 00:35:31.160\nAnd all of them were spectacular.\n\n766\n00:35:31.160 --> 00:35:33.920\nAnd at that moment, I knew, Oh my God, I'm in a lot of trouble today.\n\n767\n00:35:33.920 --> 00:35:36.680\nIt'll be a long day for me.\n\n768\n00:35:36.680 --> 00:35:38.400\nYou've also got your own brand.\n\n769\n00:35:38.400 --> 00:35:41.240\nI mean, you know, you're a hell of a business man and, you know, you've got\n\n770\n00:35:41.240 --> 00:35:45.150\nall kinds of different things going on in partners and you've started this\n\n771\n00:35:45.150 --> 00:35:45.440\nbrand\n\n772\n00:35:45.440 --> 00:35:47.560\nTB 12, great brand name.\n\n773\n00:35:47.560 --> 00:35:48.520\nHow's it doing?\n\n774\n00:35:48.520 --> 00:35:51.400\nAnd what kind of leadership do you try to bring to that business?\n\n775\n00:35:51.400 --> 00:35:52.920\nIt's doing really well.\n\n776\n00:35:52.920 --> 00:35:55.880\nAnd, you know, we've grown quite a bit over the last few years.\n\n777\n00:35:55.880 --> 00:36:01.920\nIt was really inspired by my co-founder, Alex, who I work with, who's my body\n\n778\n00:36:01.920 --> 00:36:07.840\ncoach and the work that he and I do together, the physical work that we prepare\n\n779\n00:36:07.840 --> 00:36:11.160\nmy body for football, the different treatments I receive, the\n\n780\n00:36:11.160 --> 00:36:16.680\npliability treatments I receive, as well as this holistic approach to life.\n\n781\n00:36:16.680 --> 00:36:20.520\nAnd you've got to be able to prepare your body.\n\n782\n00:36:20.640 --> 00:36:24.920\nCertainly for me, I got to prepare it for my career and my job because that's\n\n783\n00:36:24.920 --> 00:36:27.920\nwhat allows me to fulfill my dreams.\n\n784\n00:36:27.920 --> 00:36:31.400\nFor a lot of people, they want to play better golf.\n\n785\n00:36:31.400 --> 00:36:33.480\nThey want to play with their grandkids.\n\n786\n00:36:33.480 --> 00:36:34.960\nThey want to run a marathon.\n\n787\n00:36:34.960 --> 00:36:39.560\nAnd again, you got to make the right decisions in order to live an active life.\n\n788\n00:36:39.560 --> 00:36:45.200\nSo focusing on your workouts, focusing on what you eat, what you drink and how\n\n789\n00:36:45.200 --> 00:36:47.840\nyou recover, all those things add up.\n\n790\n00:36:48.040 --> 00:36:51.920\nAnd the more good you do, cumulatively, they add up and you can live a healthy\n\n791\n00:36:51.920 --> 00:36:52.240\nlife,\n\n792\n00:36:52.240 --> 00:36:54.320\na long, healthy life, doing the right things.\n\n793\n00:36:54.320 --> 00:36:58.870\nIf you make up good choices, you can still do what you love to do for a lot\n\n794\n00:36:58.870 --> 00:36:59.320\nlonger.\n\n795\n00:36:59.320 --> 00:37:02.230\nAnd I think part of that education that I learned when I was young, I want to\n\n796\n00:37:02.230 --> 00:37:02.560\npass\n\n797\n00:37:02.560 --> 00:37:03.920\nthat on to the next generation.\n\n798\n00:37:03.920 --> 00:37:05.760\nAnd I don't see it as a business.\n\n799\n00:37:05.760 --> 00:37:07.080\nI see it as a contribution.\n\n800\n00:37:07.080 --> 00:37:12.160\nAnd I'm trying to do my best to inspire others and to really show others the\n\n801\n00:37:12.160 --> 00:37:12.480\nway\n\n802\n00:37:12.480 --> 00:37:15.720\nthat they too can achieve what they want if they make the right decisions.\n\n803\n00:37:15.720 --> 00:37:18.840\nAnd I want to be able to provide them with the decisions so they could live a\n\n804\n00:37:18.840 --> 00:37:19.440\nhealthy life.\n\n805\n00:37:19.440 --> 00:37:22.200\nWell, I've enjoyed the TV 12 brand myself.\n\n806\n00:37:22.200 --> 00:37:26.970\nI've been to your retail outlets and gone through some of the training and read\n\n807\n00:37:26.970 --> 00:37:27.440\nyour book.\n\n808\n00:37:27.440 --> 00:37:30.880\nAnd there's a lot of tremendous insight that you're offering.\n\n809\n00:37:30.880 --> 00:37:32.760\nSo you are making that contribution.\n\n810\n00:37:32.760 --> 00:37:36.880\nWhat's the move to Tampa Bay been like for you and your family, Tom?\n\n811\n00:37:36.880 --> 00:37:39.960\nWell, it's been, it's been great for our family.\n\n812\n00:37:39.960 --> 00:37:43.320\nI think for probably a lot of families, the one thing to take from\n\n813\n00:37:44.480 --> 00:37:47.160\nthe quarantining is the time together.\n\n814\n00:37:47.160 --> 00:37:49.400\nAnd we're actually in a new place.\n\n815\n00:37:49.400 --> 00:37:52.840\nSo we haven't been able to explore the city much because a lot of things have\n\n816\n00:37:52.840 --> 00:37:52.960\nbeen\n\n817\n00:37:52.960 --> 00:37:56.160\nclosed, but I would say we've loved the warm weather.\n\n818\n00:37:56.160 --> 00:37:59.160\nWe've loved our our nighttime walks.\n\n819\n00:37:59.160 --> 00:38:01.200\nWe live right on this beautiful Bay.\n\n820\n00:38:01.200 --> 00:38:07.400\nSo, you know, see dolphins and stingrays and, you know, amazing wildlife.\n\n821\n00:38:07.400 --> 00:38:09.320\nSo it's been a great move.\n\n822\n00:38:09.320 --> 00:38:10.720\nWe've enjoyed it.\n\n823\n00:38:10.840 --> 00:38:14.760\nNow it's time for me to really lock in on football season and focus where I\n\n824\n00:38:14.760 --> 00:38:15.080\nreally\n\n825\n00:38:15.080 --> 00:38:17.240\nneed to. And, you know, it's all been positive.\n\n826\n00:38:17.240 --> 00:38:18.640\nLast question.\n\n827\n00:38:18.640 --> 00:38:21.960\nHow much fun are you having taken on this new challenge?\n\n828\n00:38:21.960 --> 00:38:23.320\nI'm having a lot.\n\n829\n00:38:23.320 --> 00:38:27.760\nI'm having a lot of fun and it's really, um, I look forward to every day.\n\n830\n00:38:27.760 --> 00:38:31.280\nWhen I wake up in the morning, I feel like I have a lot to accomplish.\n\n831\n00:38:31.280 --> 00:38:36.280\nAnd I wake up and I've had a bounce in my step and I drive into work.\n\n832\n00:38:36.640 --> 00:38:42.210\nAnd for the moment I get there, it's it's it's all, you know, it's a lot of\n\n833\n00:38:42.210 --> 00:38:42.560\nfocus\n\n834\n00:38:42.560 --> 00:38:44.800\nand energy on getting ready to go.\n\n835\n00:38:44.800 --> 00:38:46.280\nAnd there's a lot to it.\n\n836\n00:38:46.280 --> 00:38:50.000\nThere's a lot of getting to know people, getting to know routines, getting to\n\n837\n00:38:50.000 --> 00:38:50.200\nknow\n\n838\n00:38:50.200 --> 00:38:53.600\nplays, getting to know where the meeting rooms are.\n\n839\n00:38:53.600 --> 00:39:00.000\nBut it's been really enjoyable for me to take what I've learned from 20 years\n\n840\n00:39:00.000 --> 00:39:04.800\nwith the most incredible coaches and players that I played with and bring those\n\n841\n00:39:04.800 --> 00:39:07.640\nto a new place and see how I can help this team be the best it can be.\n\n842\n00:39:07.640 --> 00:39:09.680\nAnd I think that's where the challenge is.\n\n843\n00:39:09.680 --> 00:39:10.840\nAnd that's what I'm looking forward to doing.\n\n844\n00:39:10.840 --> 00:39:14.320\nWell, Tom, I'm a big time Tampa Bay Buck fan.\n\n845\n00:39:14.320 --> 00:39:17.480\nAnd I always hated the Patriots until I met you.\n\n846\n00:39:17.480 --> 00:39:21.120\nThen I had I couldn't root against them, you know, but now I can go back to\n\n847\n00:39:21.120 --> 00:39:23.720\nhating the Patriots and rooting for the box.\n\n848\n00:39:23.720 --> 00:39:24.080\nOkay.\n\n849\n00:39:24.080 --> 00:39:28.200\nThen I want to thank you so much for taking the time to share your leadership\n\n850\n00:39:28.200 --> 00:39:31.480\ninsights. You're one hack of a leader and one hack of a guy.\n\n851\n00:39:31.480 --> 00:39:34.360\nAnd thanks for all you're doing with TB 12.\n\n852\n00:39:34.360 --> 00:39:38.200\nAnd thanks for all you're doing to for all his football fans.\n\n853\n00:39:38.200 --> 00:39:40.000\nSo we get so much joy out of watching you.\n\n854\n00:39:40.000 --> 00:39:41.000\nThanks, David.\n\n855\n00:39:41.000 --> 00:39:41.520\nI appreciate it.\n\n856\n00:39:41.520 --> 00:39:43.000\nI feel the same about you.\n\n857\n00:39:43.000 --> 00:39:47.560\nYou know that I've listened to a lot of your podcasts and I think it's\n\n858\n00:39:47.560 --> 00:39:48.840\nanybody knows leadership.\n\n859\n00:39:48.840 --> 00:39:49.320\nIt's you.\n\n860\n00:39:49.320 --> 00:39:52.880\nAnd I think the contribution you're making and what this world needs is a\n\n861\n00:39:52.880 --> 00:39:53.720\nlot of leadership.\n\n862\n00:39:53.720 --> 00:39:58.540\nAnd just by you doing what you're doing, like you said, everything's for\n\n863\n00:39:58.540 --> 00:39:59.200\ncharity.\n\n864\n00:39:59.280 --> 00:40:03.440\nAnd you're taking all your wisdom and all the great people you know and you're\n\n865\n00:40:03.440 --> 00:40:04.680\nhelping people around the world.\n\n866\n00:40:04.680 --> 00:40:06.320\nSo I just want to say thank you for that.\n\n867\n00:40:06.320 --> 00:40:07.320\nAnd I'm happy to be a part of it.\n\n868\n00:40:07.320 --> 00:40:20.920\nWell, I got to tell you, I am absolutely mesmerized every time I get the chance\n\n869\n00:40:20.920 --> 00:40:22.520\nto learn from Tom Brady.\n\n870\n00:40:22.520 --> 00:40:27.840\nAnd I hope you enjoyed our conversation too, because believe it or not, there's\n\n871\n00:40:27.840 --> 00:40:28.680\nmore to come.\n\n872\n00:40:29.040 --> 00:40:34.040\nCheck out the feed for part two of my conversation with Tom Brady, episode 11.\n\n873\n00:40:34.040 --> 00:40:39.070\nWe talk about how he grew up and dig deeper into how he leads when things don't\n\n874\n00:40:39.070 --> 00:40:39.280\ngo\n\n875\n00:40:39.280 --> 00:40:39.920\nhis way.\n\n876\n00:40:39.920 --> 00:40:41.400\nYou know, it's kind of funny.\n\n877\n00:40:41.400 --> 00:40:44.880\nEvery week I give you a specific way you can apply what you've just learned.\n\n878\n00:40:44.880 --> 00:40:46.840\nAnd this week, it's really simple.\n\n879\n00:40:46.840 --> 00:40:50.320\nI want you to listen to part two of my conversation with Tom.\n\n880\n00:40:50.320 --> 00:40:52.840\nThere's just so much leadership wisdom in it.\n\n881\n00:40:52.840 --> 00:40:55.000\nYou definitely don't want to miss it.\n\n882\n00:40:55.000 --> 00:40:58.880\nIf one of your goals is to grow as a leader, then listening to Tom's wisdom\n\n883\n00:40:58.880 --> 00:41:01.400\nabout leadership will definitely support that goal.\n\n884\n00:41:01.400 --> 00:41:02.440\nThink about it.\n\n885\n00:41:02.440 --> 00:41:04.600\nTom has hit the gym for his goals.\n\n886\n00:41:04.600 --> 00:41:06.800\nAll you got to do is hit play.\n\n887\n00:41:06.800 --> 00:41:11.480\nIt's a small commitment, but that habit of investing in your leadership skills\n\n888\n00:41:11.480 --> 00:41:13.440\nis going to give you a huge payoff.\n\n889\n00:41:13.440 --> 00:41:15.480\nSo do you want to know how leaders lead?\n\n890\n00:41:15.480 --> 00:41:19.100\nWhat we learned today is that great leaders back up their goals with\n\n891\n00:41:19.100 --> 00:41:19.680\ndisciplined\n\n892\n00:41:19.680 --> 00:41:20.680\naction.\n\n893\n00:41:20.680 --> 00:41:24.720\nThanks again for tuning in to another episode of How Leaders Lead, where every\n\n894\n00:41:24.720 --> 00:41:28.840\nThursday you get to listen in while I interview some of the very best leaders\n\n895\n00:41:28.840 --> 00:41:29.400\nin the world.\n\n896\n00:41:29.400 --> 00:41:33.680\nI make it a point to give you something simple on each episode that you can\n\n897\n00:41:33.680 --> 00:41:37.600\napply to your business so that you'll become the best leader you can be.\n\n898\n00:41:37.600 --> 00:41:47.600\n[BLANK_AUDIO]\n\n899\n00:41:47.600 --> 00:41:57.600\n[BLANK_AUDIO]","

David Novak 0:03

Hello, everybody, welcome to how leaders lead where every week you get to listen in while I interview some of the very best leaders in the world, I break down the key learning so that by the end of the episode, you'll have something simple you can apply as you develop into a better leader. That's what this podcast is all about. And today's guest is Tom Brady, the quarterback of the Tampa Bay Buccaneers. He's one of my favorite leaders. And if you know anything about Tom Brady, you know, he's incredibly disciplined. I mean, his nutrition, his fitness, his training, his prep his mindset, the guy is just relentless about it all. And that hard work is a huge reason why he's the greatest of all time, the goat. But here's what a lot of people miss. And I want to make sure that you don't miss it. What we're really seeing when we see Tom's work ethic is someone who has said, I am willing to back up my goals with disciplined actions in the NFL and in business. Everybody wants to win. I mean, duh, right. But not everybody is willing to work hard in order to win. But Tom is his actions prove just how committed he is. He walks the talk day in and day out off the field and on the field. It sets him apart as a leader. And it's the big takeaway for you today. As a leader, do you backup your goals with discipline to action. So here's my conversation with my good friend, and soon to be yours, Tom Brady.

Everyone has their own style and their own way of leading, and today's guest Tom Brady, the greatest NFL quarterback of all time, the goat is definitely the best leader that I have ever talked to in my life. And he's a leader who leads by example. Tom, thanks so much for being such a good friend. And thanks so much for taking the time to have this conversation.

Tom Brady 2:06

I appreciate you having me. I'm a little bit flattered, and obviously humbled by, you know, the greatest leader you've ever met, because you've met a hell of a lot of great people, a lot of them that I know very well. So yeah, I'll settle for pretty good and still working to become better. So that's kind of how I see it. You know, before

David Novak 2:23

we get into this, you met two very special people about I think it was two years ago, and they're in my office right now. Listen to this podcast, my granddaughter's Audrey, come over here real quick. And Claire, say hello, Mr. Brady. Hi, girls. I used to see you. There, they're still telling everybody they know Tom Brady, that's great. You know? Well, Tom, you know, I'm gonna leave all the sports questions to ESPN. And I want to hone in on, you know, what I know is one of our favorite subjects. And that's basically leadership. And, you know, everyone in the world knows you're a Tampa Bay Buccaneers are now and how have you gone about establishing yourself as the leader on the team?

Tom Brady 3:07

Yeah, it's always the first time I've transitioned into a new place in my career, and obviously into a new locker room. And if there's one thing about playing the quarterback position, in my view, there's a few things can you think, can you throw? And can you lead? And I think leading is probably number one. And then it goes, How do you do that? Because in the end, you, you call the play in the huddle, you have command, everyone's looking at you, you have always had the opportunity to communicate with the other guys. And that's a that's a lot of responsibility. And the more responsibility I have, that's, that's kind of the way I like it. Because I'm able to discuss what the guy's whether it's in a meeting room or in a locker room, I'm able to lead on the field, verbally, non verbally, and I'm really, I'm trying to make sure we're all on the same page, always going in the in the right direction. And that's how things work the best. It's a choreography, it's an orchestra. You know, it may look like we're just throwing a ball around, but there's a lot of moving parts. And there's a lot of communication involved in that.

David Novak 4:19

You know, I always think that leaders are the best orchestra conductors. It's interesting to hear you talk about that. You got to get everybody in rhythm, right?

Tom Brady 4:26

Yeah. And everybody's got a different skill set. And everyone's job is a little bit different. So nobody can throw the football in me, but I rely on everybody else to do their job. And the worst thing to do is try to do everyone else's job. Because and you don't do your job. And it's hard enough to do your job and do it. Well. You really need to get everyone else on the same page with the right type of direction because if you give them the wrong direction, that's a problem. If you give them no direction, that's another problem. Hopefully you can get in the right direction. I think I really what's allowed me to do that as a lot years of experience and a lot of years in this position and learning and growing over the years and trying to now go into a new environment with 20 years of knowledge, a little bit of wisdom and trying to go in there and give guys exactly what I think they need to be successful based on all my years of experience.

David Novak 5:19

You know, it's interesting, you say that when a leader goes into a new company, or he changed jobs, you know, it always represents a chance to basically have a fresh start and maybe do some things differently. Is there anything you're doing differently coming into this new role than maybe what you were doing before based on past learnings?

Tom Brady 5:38

I think for me, it's probably efficiency. So I'm pretty much know what works and what doesn't work, whether that's a physical trait, whether that's a way of learning something, what's sustainable, and what's not over the course of a season? It's one thing to do well for one week, but you really need to do well for six months. And how do you keep up that focus that discipline, that determination over a long period of time, and I've competed with so many different athletes, I've competed against so many different athletes, I have a pretty good idea of knowing what it takes, and what in the end is sustainable and good. And then sometimes you can be good, but it's a little bit lucky. And that's okay, too. But the end, you're going to need luck. Certainly, in pro football you do. I'm sure in any business, you need some luck, too. But I think the best thing you do is stack the odds in your favor as much as possible. And if you have a really good process, there's degrees of positive results that can add on top of one another. And that's where you really see a great benefit over the course of a long season.

David Novak 6:45

It reminds me it'll say that the harder I work, the luckier I get, you know, it is which is true, you know, and what's been the biggest challenge for you, Tom, as you as you come in as the new guy on the block. Well, I

Tom Brady 6:56

think that I physically, you know, I'm a little bit older now, I'm not calling myself old, because I still feel like I'm in the second quarter of my life. For football years, I'm definitely old. But I'd say mentally, it's been more, I kind of knew it was going to be a challenge because I had known one way for so long one way of doing things, one way of calling things. I didn't study my playbook for 19 years, I knew my playbook I was a part of every single discussion of why things were called the way they were and why we did things the way we did. And then you go to a new place like I am now. And I'm just trying to learn the way that the guys on the team knew from last year. And part of that is just a challenge for me. It's very much I would say like learning a new language, you speak English your whole life. And then all sudden you learn Spanish and you go wait a minute, I've never done anything like this. But you know, you just got to work hard, you got to put the time and energy and it's certainly not impossible. But it is a challenge and you want to be able to speak it's one thing to know Spanish in a classroom, it's another thing to be down in the Spanish speaking country and trying to be fluent, and, you know, perform at a high level. So I'm trying to get to that point. And then amidst kind of the last challenging six months for all of us, that we had no practices, limited communication, and you know, the learning is really trying to be accelerated now.

David Novak 8:12

You left the Pats after being there for 20 years. What signal should a leader look for that? Should say, hey, maybe it's time to make a change?

Tom Brady 8:23

Well, in my time with the Patriots, there's nothing that you know, it was 20 great years, you know, my situation, I hit a, you know, my contract was up. And it was the first time that I had an opportunity to choose my own what I what I was looking for. And you know, it's tough decision to leave a place you're so familiar with, especially a place you've had so much success with. But it just became a personal choice that I had to make. And you know, I leave behind. I left I think on a great terms on a great note, with great appreciation for everything that New England had taught me and I had grown from a 22 year old 23 year old kid and to really a 43 year old man that is now trying to go somewhere else I still have things I want to achieve and accomplish in the sport. And I felt like Tampa gave me the best opportunity to do that. And that's why I chose that's why I chose Tampa

David Novak 9:20

Yeah, great, great. You know, a lot of leaders when they make the move they bring in someone they know that they could really count on and what kind of influence did you put on having Rob Gronkowski joy you you in the box and and How's it feel to have a familiar face like like his in the in the huddle,

Tom Brady 9:39

you know, first of all to see him back on the football field. I think every not just me, but every fans gonna love that. Absolutely. The guys the greatest tight end to ever play the game and you know, for him not to be out there yet last year. I mean, I think he's so great. I love seeing people who are great at things do what they love to do so to have him come out of retire airmen and then for him to want to come play in Tampa and for Tampa to want him to play for us. It all worked out. And it was a very unique situation. And for me, I think the the best part is, I have a lot of reps already in with Rob, you know, we've already seen so many different things to get, we sat in the same meeting room for so many years, he knows what I'm looking for. I know what I'm looking for in him. So again, you don't have to make up the ground. I think there's a lot, there's so many talented players on this team. But in the end, we haven't had the experience together. And if I don't do a good job, and the rest of the guys don't do a good job, it's not going to matter. Or if they do a good job. And I don't, you know, we're going to have a problem. So the reality is, we all have to do a good job. And that's going to be a lot of practice a lot of meetings, it's just time energy effort, doing the right things and repeating the good habits daily, that are going to lead us to have a successful season. Because yes, sir degrees of luck. But like I said, you need to do just like in the family, just like in business, sports are the same thing. You don't have to be perfect, but it has to be a lot more good than bad. And you have to work every day at trying to be a little bit better and a little bit better. And that really comes from having very clear very current communication. You know, this is the issue, this is what we face. This is not personal. This is I love you as a guy, but we need to improve this as a football player. And it's going to be a lot of that. And we've got a lot of ground and makeup because again, we didn't really have much to do no practice lasts for months.

David Novak 11:31

Right? How much pressure Do you feel Tom, you come in and the superstar? You're supposed to come in take the team to the Promised Land? How much pressure Do you feel personally? And how do you handle that kind of stuff?

Tom Brady 11:46

You know, I think I'm pretty used to it. So really great question. Because you do feel it, there's two different ways that say you feel expectation that you I want to be the Tom Brady that these guys have seen. And in order to do that, I need to feel like I'm 100% Confident who I'm playing with what I'm doing, because I want the same thing as them. And the expectations are very high based on past results for both of us. And I'm around some very successful coaches I've had, like I said, very successful players guys have been their pro bowl. And now we have to figure out how to come together in a short period of time and make it happen develop trust, to develop dependability and consistency. And there's really no days off. So I think the pressure is just every moment that goes by, you feel like you should be gaining ground. And I think today is in our our first real day off. I did some work this morning. And I feel like okay, at least I have the afternoon off to kind of refresh my mind a little bit. But you're right, I there is a lot of pressure, you feel that I wake up tomorrow morning, I'm going to be right back on that hamster wheel. And we're going to be cranking and this is a huge week, because we're not going to get this week back. And we're gonna have to make improvements for this week. So we can be ready for next week. And then if we're good next week, we're gonna be ready for the next week. And before you know what the first game is going to be here, and that's when you get your first test.

David Novak 13:15

You know, Tom, given what you've gone through, what advice can you give to others now on how to work through anxiety of moving into a new situation.

Tom Brady 13:24

For me, the first thing I had to do is to listen and to learn. And I think that's the way to approach it is not to go in here and be stubborn or this way I've done things, you know, you listen, you learn and at the same time, you have to assert your self but in a way that others are going to trust you. And that's to be caring, you've always said our job always taken from you but recognition how important that is and to what other people are doing because this team has done great things this team has done some really great things. And if I can bring the knowledge that I have the experience that I have to this position, I feel like it can improve everybody and that's the urgency that we all face. It's one thing to talk about it's another to do it and I think any leader any CEO of any business anyone that leadership position, it's all going to be results based right and you're gonna in sports the you know there's a scoreboard so look up at the end of every week and figure out whether you did good or bad

David Novak 14:23

yeah, I know I remember looking at those same store sales every day to you know, that's a way you you've been an acknowledged leader on every team you've ever been on really and so I know a lot is expected of you but how do you go about getting ready to give the motivational speech because you got to be called on to do that every now and then. Yeah, you do and

Tom Brady 14:41

I think that's you know, guys are looking for that because you know, a lot of these guys are half my age and literally half my age. And I want to help them be the best they could be. And I think that's part of why I still play is i There's a lot of gratification I get from seeing Other people do well, because, you know, when, when I've had so many other people in my life helped me do well. I learned from them, and they have years of experience, and they give me wisdom. And then I've got to apply that wisdom to people in my life. And that's how that's how you do make the world a better place. Because you deal with people who are, have great integrity. They have great knowledge, and they give you great advice and use that advice. And then you know it, it affects other people in their life, you never know who you're affecting. And, you know, I've had people say, Man, that those bad things you said to me, when we first met, that was really important. And I'm thinking my life, wow, that was just an interaction we had. And to them that meant a lot more than that. I think that's still a very cool thing for me,

David Novak 15:46

when you have a motivational speech to give Condi? Does it come from the gut when you're there? Or have you thought about it? Or is just is it a combination of both?

Tom Brady 15:55

Maybe a combination of both, but I'm trying to, you know, I'm trying to make it pertinent to the situation, right. And, you know, however I'm feeling, I'm trying to get something useful that they can really apply. Because, you know, some of it, you might might be more emotional, but I like to think more emotion and tactics. You know, because if you don't think about the tactics and the motion, it's not sustainable. You know, it's always about a better process. Sometimes, the right knowledge helps the better process. And when you do that, with emotion, that's really a great speech, right? You know, so I'm always trying to think about it as how does it relate to what we're trying to achieve?

David Novak 16:34

You know, speaking of speeches, I understand you gave the commencement to the foreman prep school, which is students with learning disabilities, and, you know, what was your most important message to them,

Tom Brady 16:45

the most important message was to, don't ever let anyone tell you what you can or can't achieve. You know, because there's so many people who tell you, and if you listen to the media, and you listen to what's on TV, and, you know, everyone tries to limit what your potential could be. And I always think when I was young to be in the position I'm in to be on my 20th year in the NFL, no one in their wildest dreams would have thought in high school, that Tom Brady could accomplish that as I move into my career, and not even in college. And I didn't think that way. My parents never said to me, Well, Tom, that that's going to be too much, because they were trying to protect me. You know, my mom and dad always said, You can do it, you know, you can achieve that. You know, where do you want to go to college, so I want to go to Michigan, you're gonna go to college, and you're gonna be great. And I thought, Man, I am going to be great. And then I always thought, Well, I'm gonna go to pro football honors around people that said, No, you know, you can do it, you can, you know, you could go play pro football. And I believe that I started to believe I really could, then I got to pro football. And I was like, I can, you know, I could do this. And then I had coaches that empowered me to do it. And I think so many times we look at these odds, and they're really against us. And what are the chances of this Tom Brady, this kid from San Mateo Portola drive that could achieve what I've achieved, I mean, it's, there's not many, you know, and but at the same time, if you start thinking about, you know, your backup plan, you know, you're never going to accomplish what you really set out to, and that's Pick something you love to do, and then go out every day and be the very best you could be at it, and learn and grow and never stop learning. And, and that's, you know, that's been so important for me over the years is to find people and great mentors. My dad has been great. It's been idle in my life, he's been someone I've looked up to, and everything I've ever done. And you just follow great men and great women, you know, for the women that are listening, you find people that you really, that speak to you, and then you go out there and you give great energy, and great effort, and you see what you can make of it.

David Novak 18:55

Tom, I always love how you're trying to up your game. Tell us about the relationship you have with your throwing coach Tom house, and what makes him such a great coach.

Tom Brady 19:06

Well, he keeps it pretty simple. And, you know, we work together for about six or seven years now. And he's been a huge help with my mechanics. And that's, you know, it, those are all very technical things, you know, it's, again, I'd say, for all the golfers out there, and I, you know, we've been partners in our in our lives together. Right, you know, it's it's a golf technical game, but the more technically sound you are the greater chance you have of success, certainly under pressure. So, you know, football is the same way, when the margin of error is very slim. When you play the best teams, you don't have a lot of margin of error. So you've got to be very technically sound that's just repetitive daily work on the right fundamentals and techniques. And if your techniques and fundamentals are wrong, then you know, I don't believe it's going to last over a period of time and the more you work at those things your, the more you're going to improve at them, you know, you

David Novak 20:02

seem to constantly define reality for yourself and and strive to get better day in and day out every day you talk about, you know, how do you go about coaching yourself? You've had a lot of coaches right? Now how do you personally coach yourself, that's important

Tom Brady 20:17

as I've gotten older, I think I've done a better job of that. I'm constantly trying to be self aware of how I'm communicating and the reactions I'm getting back from my teammates, the reactions, I'm getting back from my coaches, you know, from from a mental approach from a physical approach. I'd say technology has been very important and watching myself on video and seeing all the mechanics, the timing that go into passing the football. So the physical aspect, I try to be very aware of the mental aspect, I'm always trying to be, again, self aware and gaining feedback from the people that I'm communicating with. And and I'm just trying to every day wake up and, you know, evaluate where I think I need to put my energy because I think you have your goals, and then you you make your priorities around your goals. And then the discipline really comes from Are you acting on your priorities, because everybody wants to win? And the question is, if winning is the goal, does your actions match your priorities? A lot of people will say they want to achieve one thing and they do the opposite, right? Then you go, Wait a minute, it's, it's not good. It's not going to work. You want to be a great football player, you have to work ethic, and working at it physically and mentally are very important questions when you wake up in the morning, are your actions reflecting what your priorities should be, or maybe what you think your priorities are, they're actually different. And I think for me, I've wanted to be a great player. And I've tried to really think about on a daily basis how I'm going to make that work. And then my actions always reflected what I wanted them to be

David Novak 21:51

a Tom, I just think he gave us a great motivational feature that was really terrific. I love that. You know, all leaders and people come into business, they get put in these really tough positions. And at one time or another, you have to perform in the clutch, you've done this time and time again, what can we learn from how you do it?

Tom Brady 22:09

Well, I don't think there's a special ingredient to that. I think that that's, you know, that's a lot that's that really comes down to the preparation and being in the clutch. And you know, performing your best when the stakes are the highest, you know, really come down to your preparation on a year round basis. And I said this to my teammates the other day the competition's already started. I know we don't have a game this week. But we're already competing, right? And if you don't believe that you're competing, even when there's no scoreboard, you're wrong. And even in the offseason, when I'm working out and I got my helmet on, and I got my shoulder pads, and it's middle of April. And we don't play a game for five months, I in my mind, I'm thinking I'm beating the competition right now. Because I know they're not doing what I'm doing. And that gives me a lot of confidence in myself to know that that again, my priorities are still being the best I could be for in this year, you know, for the Bucs because that's what they're counting on for me. And that's what I'm counting on for my teammates,

David Novak 23:07

you know, as a leader, what do you do tom, to fire up the troops when the momentum is going the wrong way?

Tom Brady 23:13

I think sometimes it's again, it's it's a evaluation of, you know, what's wrong with our process? You know, what, what's wrong is this bad luck, because, look, there's bad luck, you know, you could do the right things, and the other team can get lucky. That's just part of it. And that doesn't mean you have to change things. Sometimes the process might be bad, and say we really thought this was the way but it's wrong. And we need to change our course of action. Great Investors do that, you know, Stan Druckenmiller has done that everyone always says his greatest trait was he knows right away when to cut his losses, you know, rather than to double down on mistakes, and I think that's, you know, there's a difference. I, my friend has always said, you know, my heart's in it, but my ego is not. And I think that's really important. Because, you know, to double down on a mistake, it's going to dig a deeper hole. Nobody wants that to happen.

David Novak 24:04

And then let's say the momentum gets turned around, and all of a sudden, you know, you've got everything going for you. How do you capitalize on that momentum shift, and keep people having that edge when Hey, you are kicking some butt.

Tom Brady 24:17

I mean, that's when you got to put the pedal to the metal. I think when things turn and they go your way. That's when you got to work. Now you think you got to work twice as hard when things are not going right. You got to work five times. It's hard when things are going right. Because you don't know how long that's going to take when this is your moment. You got to capitalize because you don't know if that moment is going to come around again. So I'd say you know, look, we have a lot of women and we won a playoff game. We won the championship game now we're in the Superbowl I would say the momentum is going both both teams way. Now, those two weeks before the Super Bowl aren't the time to relax. Those are the two weeks to work as hard as you could ever work. And every moment of those two weeks is the most intense week and You're the most physically prepared the most mentally prepared, emotionally, you're in a great place to compete. And you got to go out there and give it everything you got. And there's such a heightened sense of focus, when you have the momentum, that that's what you got to really rely on. And then when the ball is kicked off, you got to go try to make it happen. And after that, you got to rest because if you keep that up forever, you're gonna be, you know, you're gonna be I finished wake up five days later going, Holy cow, what just happened those last two weeks?

David Novak 25:27

I feel bad. It's your Saturday, your day off, and I've got you here doing this podcast. You know, no matter how confident you may be, sometimes the uncertainty creeps in? What do you do to muster up the 100%? Commit, but you've got to have to execute a play or do something? And how do you get 100% committed? Well,

Tom Brady 25:48

whenever you're doing it, you got to be 100%. committed, I think, even if you lack a little confidence when you get on the field, and it could be confidence in a player, it could be confidence in a play, or it could be confidence in yourself, that when you're out there, that's a real challenge. In your mind, you almost have to trick yourself to say, I am confident in myself, I am confident in this play. I am confident in this player, even though when you might not be 100%. And I'd say that's, that's a real difficult thing. Because, you know, you got to have the belief you when the belief may not entirely be there. And that's okay. It's you're not supposed to have the belief 100% of the time, that's not the way life works. You sometimes you go up against other things that maybe are a little bit better than you. But you know what, if you believe that you can achieve it, and you find things you can believe in, then that's where upsets happen. And that's where you can overcome very difficult odds.

David Novak 26:53

We'll be back with the rest of my conversation with Tom Brady in just a moment, when you're a leader, people are watching you, and they're paying more attention to what you do, then you probably even realize, in my conversation with Larry Fitzgerald, wide receiver for the Arizona Cardinals, you're going to hear how he's gained influence and become a leader simply by setting an example that others want to follow,

Larry Fitzgerald 27:16

I identify pretty quickly who the guys I should be following. I think, as young people, you have to be able to see qualities that great leaders possess. And you have to be identify those and you watch them.

David Novak 27:28

There's so much for us to learn from Larry about how to lead by setting an example for others. Go back and listen to episode two, with Larry Fitzgerald here on how leaders lead.

All of us had been affected so much by COVID-19. How do you think the NFL is handling the impact of COVID 19. And getting the players and everybody ready to go into this next season?

Tom Brady 27:59

I think they've done a really great job from the players union, the leadership at the NFL to provide you know, a safe working environment as possible understanding there's risks associated with everything we do. Certainly there's risks to playing football for 20 years. And I think and that we all have risks and we make choices for our life every single day. And I think they've done a good job in doing the best they could do providing us with the right work environment. So we can go in there and focus on what our job

David Novak 28:31

is. Tom, I read somewhere about you come in under a bit of criticism for leaving some group workouts prior to training camp. What's your response to that? I'm sure all your receivers were at least six feet away from you.

Tom Brady 28:44

I know. Part of it is you got to weigh your risk reward always, you know, and not say it's not an important time. But we also have a lot of work to do, and to just completely ignore my job. And then to actually have to come to work, I realized how far I would have been behind. So you take the necessary precaution. And I think all my teammates really did I think we gained a lot of ground over the course of the spring, when there was no travel, people weren't traveling around. But we took advantage, the opportunity that we had, and we made the best of it. And I think that's all you can do is do the best you can do. We try to show up and give all that you got. And I think we're in a good position now to hopefully go out there and compete.

David Novak 29:28

And what kind of impact do you think, Tom that this old plea for social justice is having in locker rooms across the NFL? And how are you how are you trying to lead on this front?

Tom Brady 29:41

Well, I think for me, it's really been a time of again listening and learning and had a lot of great conversations with so many people that I played with so many people I look up to and admire, understanding the different circumstances of people's lives and gaining more empathy and more compassion for the hardships that people face. And I believe that everybody should have the opportunity to reach their fullest potential. And we need to do a great job empowering people to do just that. You know,

David Novak 30:17

Tom, it's always so much fun catching up with you in about ready to wrap this up. But I want to shift gears a little bit. Just have a little fun with a lightning round of q&a. Okay. i So what's your style of leadership and in in, in one word, caring? And what three words best describe you

Tom Brady 30:37

discipline determined? And then there's four other ones a pain in the ass?

David Novak 30:45

What's your biggest pet peeve?

Tom Brady 30:48

When people say, I get it? Before I've finished something? Before I finished my I get it. I get it. Okay, I get it.

David Novak 30:56

What's something about you that few people would know?

Tom Brady 30:59

Wow. I don't have many hobbies. I mean, I think probably golf is my only hobby.

David Novak 31:08

You say? Do you have any hidden talents? Now? What do you wish that people do about you that maybe they don't?

Tom Brady 31:17

I hope they can look at me and, and, you know, think that they can achieve what they can in their life? You know, I think sometimes the media puts a perception out there that this was just you're born a certain way. Right. And I think how I feel about myself is that I'm trying to learn and improve every day

David Novak 31:35

to Basie to be Tom, you know, just how open you you've been with me. And how open you are ensuring your your insights. And we talked a little bit about pressure a little earlier. It's not just back to the subject quickly, are you you really stuck your neck out as an amateur golfer when you and Phil Mickelson took on Tiger Woods and Peyton Manning on behalf of COVID-19 charities you made a ton of money for him and but what was it like being on national TV participating in a sport as an amateur?

Tom Brady 32:06

Man that was that was tough. I it was tough, because you're playing with two of the great players, you know, in their generation, certainly Tiger and Bill are two guys that I've always looked up to. And you're on their turf. And needless to say, my golf isn't where I was hoping it would be. And then add in the the rain, the wind. And then the first six holes of me I don't know if I finished a hole. It was a really unique experience. I was trying to have fun with it. I'm happy I didn't let my my sailor's mouth, you know, kind of come out. And I kept it together as best I possibly could.

David Novak 32:50

Yeah, you looked at the beginning you were kind of have an out of body experience because you're a hell of a good golfer, you know, I was thinking geez, I hope he hits a good shot. And then all it took was Charles Barkley come in start talking some trash and you hold out a shot for an eagle? How much does having a competitor or someone cut you down inspire you to up your game no matter what it

Tom Brady 33:11

is always I think that's you know, a little hidden chip on everyone's shoulder that when people can give you that little bit of grief. You know, there's a little motivation and all that so I think it's nice to have that internal motivation but a little external motivation kind of time is like a little icing on the cake knowing

David Novak 33:28

you like I do and playing with you. I knew when Barkley said this, you were gonna stick and I didn't know you're gonna hold it up. Thank God, that was amazing. And what's it like as a leader, you know, when you're later and you're playing with guys like Phil and Tiger and you meet other superstars in many different vocations? What do you try to pick up from him,

Tom Brady 33:48

it's, it's really an amazing thing, you know, to see people that are so great at what they do. And again, it could be business, it could be sports, a there's so many areas where people have incredible talents. And that's just time to shut your mouth and learn. And it's not your time to speak or just shut your mouth and watch other people who are incredible at what they do and try to learn something from them and watching Phil prepare for that particular match was really cool what to watch how he got ready because his juices got flow and then to watch Tiger I mean, Tiger quick load story, and we're out on the range that day. So it was pouring rain that day of the match and they said we're all sitting in the clubhouse together and they said alright, you know, we're gonna start in 45 minutes, that's all go out to the range. Of course we've all been sitting down for, you know, an hour and we get out we drive out to the range, it's a full storm. And Tiger grabs his wedge out of his bag and he's about 30 yards from one of the little practice pens and he's got about six balls on the ground. And the first shot he like opens the loft up on The Club. and hits this high arcing, you know, 30 yard wedge shot that stops a foot from the hole. And then with the same club, he closes the club face and skips one, three times and stops by the hole. Then he hits like a normal trajectory shot to putt from the hole. And I'm just watching them go. And he hit six different shots, all with six different trajectories, spins with the same club in a torrential downpour after sitting down for an hour. And all of them were were spectacular. And at that moment, I knew oh my god, I'm in a lot of trouble today. It'd be a long day for me,

David Novak 35:36

you've also got your own brand. I mean, you know, you're a hell of a businessman. And you know, you're got all kinds of different things going partners, and you've started this brand TV 12, great brand name, how's it doing? And what kind of leadership do you try to bring to that business?

Tom Brady 35:51

It's doing really well. And you know, we've grown quite a bit over the last few years. It was really inspired by my co founder, Alex, who I work with who's my body coach, and the work that he and I do together the physical work that we prepare my body for football, the different treatments I received, the pliability treatments I receive, as well as this holistic approach to life. And you've got to be able to prepare your body, certainly for me, I got to prepare it for my career in my job, because that's what allows me to fulfill my dreams. For a lot of people, they want to play better golf, they want to play with their grandkids, they want to run a marathon. And again, you got to make the right decisions in order to live an active life. So focusing on your workouts, focusing on what you eat, what you drink, and how you recover. All those things add up and the more good you do cumulatively they add up and you can live a healthy life, a long, healthy life doing the right things. If you make good choices, you can still do what you love to do for a lot longer. And I think part of that education that I learned when I was young, I want to pass that on to the next generation. And I don't see it as a business, I see it is a contribution. And I'm trying to do my best to inspire others, and to really show others the way that they too can achieve what they want if they make the right decisions. And I want to be able to provide them with the decision so they could live a healthy life.

David Novak 37:19

Well, I've enjoyed the TV 12 brand myself, I've been to your retail outlets and gone through some of the training and read your book. And there's a lot of tremendous insight that you're offering. So you are making that contribution. What's the move to Tampa Bay been like for you and your family time?

Tom Brady 37:37

Well, it's been it's been great for our family. I think for probably a lot of families. The one thing to take from the quarantining is the time together, and we're actually in a new place. So we haven't been able to explore the city much because a lot of things have been closed. But I would say we've loved the warm weather, we've loved our our nighttime walks, we live right on this beautiful bay. So you know, see dolphins and sting rays, and you know, amazing wildlife. So it's been a great move. We've enjoyed it. Now it's time for me to really lock in on football season and focus where I really need to and you know, it's all been positive.

David Novak 38:17

Last question, how much fun are you having taken on this new challenge?

Tom Brady 38:22

I'm having a lot, I'm having a lot of fun. And it's really, I look forward to every day, when I wake up in the morning, I feel like I have a lot to accomplish. And I wake up and I've had a bounce in my step. And I drive into work. And from the moment I get there, it's it's it's all you know, it's a lot of focus and energy on getting ready to go. And there's a lot to it. There's a lot of getting to know people getting to know routines, getting to know plays, getting to know where the meeting rooms are. But it's been a really enjoyable for me to take what I've learned from 20 years, with the most incredible coaches and players that I played with, and bring those to a new place and see how I can help this team be the best that can be and I think that's where the challenge is. And that's what I'm looking forward to doing. Well, Tom,

David Novak 39:11

I'm a big time Tampa Bay Bucs fan. And I always hated the Patriots until I met you that I had I couldn't root against them. But now I can go back to hating the Patriots and rooting for the Bucs. Okay. And I want to thank you so much for taking the time to share your leadership insights. You're one heck of a leader and one heck of a guy and Thanks for All you're doing with TV 12. And thanks for all you're doing to for all us football fans. So we get so much joy out of watching you.

Tom Brady 39:40

Thanks, David. I appreciate it. I feel the same about you. You know that I've listened to a lot of your podcasts. And I think anybody knows leadership. It's you. And I think the contribution you're making and what this world needs is a lot of leadership and just by you doing what you're doing, like you said everything's for charity and you're You're taking all your wisdom and all the great people, you know, and you're helping people around the world. So I just want to say thank you for that, and I'm happy to be a part of it.

David Novak 40:15

But I gotta tell you, I am absolutely mesmerized. Every time I get the chance to learn from Tom Brady. And I hope you enjoyed our conversation too. Because believe it or not, there's more to come check out the feed for part two of my conversation with Tom Brady, Episode 11. We talk about how he grew up and dig deeper into how he leads when things don't go his way. You know, it's kind of funny. Every week, I give you a specific way you can apply what you've just learned. And this week, it's really simple. I want you to listen to part two of my conversation with Tom. There's just so much leadership wisdom in it, you definitely don't want to miss it. If one of your goals is to grow as a leader than listening to Tom's wisdom about leadership will definitely support that goal. Think about it. Tom has hit the gym for his goals. All you got to do is hit play. It's a small commitment, but that habit of investing in your leadership skills is going to give you a huge payoff. So do you want to know how leaders lead what we learned today is that great leaders backup their goals with disciplined action. Thanks again for tuning in to another episode of how leaders lead where every Thursday you get to listen in while I interview some of the very best leaders in the world. I make it a point to give you something simple on each episode that you can apply to your business so that you'll become the best leader you can be

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